Where to find the best eats in the archipelago, as well as new spots worth a detour
Just a few years ago, if you told me that Filipino food was going to be the next global sensation, I would have simply chuckled and brushed it off, saying, "one can dream." At the blink of an eye, foreign perception of our cuisine went from exotic to something actually embraced and regularly craved. What changed?
We asked the Philippines' Tourism Promotions Board (TPB) deputy chief operating officer for marketing and promotions, Atty Charles Aames Bautista, and he pointed out that there are several factors that brought about this gastronomic renaissance. First of all, it helps that Filipino chefs are being recognised all over the world, noting how Filipino restaurant Kasama in Chicago earned a Michelin star. Second—he points out how Filipino dishes have made their way into mainstream media and the social media accounts of key opinion leaders. "We've seen lumpia in the feed of some of Hollywood's most influential, including Cameron Diaz, Cardi B, and Drew Barrymore, and even made a cameo on Queer Eye's latest season," Bautista expounds. Finally, he credits the government's efforts in promoting Filipino products and gastronomic experiences. "Ube and calamansi have found their way to the dessert menu of international restaurants and hotels because of our strong export push," he continues.
See also: A Taste of Home With Drew Barrymore's Chef, Filipina Pilar Valdes
With food tourism always a part of the TPB’s campaigns, Bautista confirms which regions among our seven thousand-plus islands are best known for their delicious food. Once there, check out some of the lesser-known yet equally exciting places for gastronomic delights just waiting to be discovered.
See also: A Taste Of Home: Cathy Feliciano-Chon On Her Favourite Filipino Food And Where To Find It