Cover Professional food photographer Pol Divina for Michelin three-starred Zén, Singapore

Learn five simple tips from expert food photographers to elevate your Instagram feed and entice your followers

In today’s visually-driven world, where we eat with our eyes before our mouths, the art of food photography has gained unprecedented significance. Instagram, the social media platform that thrives on captivating visuals, has given birth to a phenomenon known as “foodstagramming.” It’s a delightful blend of food appreciation, culinary exploration, and artistic expression, all captured through the lens of a camera. 

However, as anyone who has attempted to snap a picture of their meal knows, it’s not always easy to make food look as enticing on screen as it does in person. The challenge lies in capturing the flavours, textures, and colours that make our taste buds dance, and conveying that sensory experience through a simple photograph. That’s where the expertise of food photographers comes into play. From arranging ingredients to perfecting lighting techniques, they have mastered the craft of showcasing food in its most appetising form. 

So, whether you’re an aspiring “foodstagrammer” or simply someone who wants to up their culinary photography game, we’ve gathered insights from experienced food photographers to help you unlock the secrets behind their stunning images.

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1. Style food in a “triangle” formation

Styling subjects within a food photograph in a triangle formation or a formation resembling a familiar shape can work wonders in creating visually appealing compositions, as shared by the experienced food photographer Nicholas Ee. When subjects are strategically placed to form a shape, it taps into the mind’s natural inclination to associate visual patterns with familiar shapes, resulting in an aesthetically pleasing image. Furthermore, the triangle formation offers an added advantage by creating guiding lines within the composition that effortlessly direct viewers’ gaze towards the main subjects. The beauty of this technique lies in its versatility—the triangle doesn’t have to be equilateral, providing ample creative space to arrange subjects within the photo in unique and imaginative ways. To see the technique in action, see the visual example showcased above.

About the photographer: Nicholas Ee, a foodie-turned-photographer, honed his distinctive style at Singapore’s PS.Cafe group, before capturing the artful plating and captivating interiors of renowned establishments like Jaan and Odette.

2. DIY bounce card to improve lighting

Professional food photographer, Pol Divina, believes that the “bounce card” is a game-changing tool that every photographer should have in their arsenal. This unassuming device plays a crucial role by redirecting light from the source back onto the subject. Known as a “fill” light, it effectively fills in shadows and enhances the overall exposure of the chosen subject. As demonstrated in the example above, the initial cupcake shot displays strong contrast and harsh, dark shadows. However, by positioning a white bounce card opposite the main light source or “key” light, the shadows are filled, revealing more intricate details of the cupcake. Creating your very own bounce card is a breeze using any white card (around A5 size), or alternative options include using a mirror or utilising a nearby wall that can bounce light back. 

About the photographer: Pol Divina is a professional food photographer known for his stunning captures of Michelin-starred restaurants, including Zén, Burnt Ends, and Cure, driven by a deep appreciation for the F&B industry and a passion for showcasing their delectable works of art.

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3. Play with contrasting colours, props and shadows

Creative photographer Dionna Lee recommends tapping into the power of warm and cool colours in food photography to create a dynamic contrast that adds depth and texture to the food. In addition to colour play, framing images with an odd number of props, such as plates, utensils, or ingredients, can create a visually pleasing balance and encourages the viewer’s eyes to naturally move around the image. Another example would be incorporating leaves into the composition–when carefully positioned, the leaves cast shadows that add a sense of dimension and depth to the table top or background. The interplay of light and shadow created by the leaves would add an organic and natural aesthetic to the image.

About the photographer: Dionna Lee is one-half of Studio Ooze, a Singapore-based creative production studio, who captures her passion for light, colours, nostalgia, and textures in her collaborations with renowned hotel chains like Pan Pacific and Marriott.

4. Perfect lighting for flat-lay shots

Renowned for his award-winning food styling and photography, Chun Rong (C.R.) Tan shares a foolproof tip for achieving the perfect lighting angle in flat-lay shots. To create visually striking images from a flat-lay perspective, Tan always advocates positioning the lighting source directly above the subjects, which casts captivating shadows below. This approach necessitates placing the subject between the photographer and the light source, with the photographer facing the light head-on. To unlock even more creative possibilities, photographers can experiment with shifting the main light source to the top left or top right, enabling different effects that beautifully enhance the composition and subjects, resulting in visually captivating images that truly stand out.

About the photographer: C.R. Tan is a millennial entrepreneur and professional food photographer recognised for his rustic cinematic and elegant styling, earning him media features and collaborations with renowned clients like Yàn, Lady M, and Glenfiddich.

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5. Ask your friends to “hand model”

Don’t be afraid to ask your friends, or even better, the service staff or chef, to hand model during your food photography sessions! It’s a technique that Paris-based food photographer, Davina Chang, swears by to infuse images with a human touch and genuine authenticity. By carefully positioning the dish at the centre of the frame and allowing the hands to naturally interact with the food or tools, you can capture captivating moments that create a sense of connection and bring the scene to life. Through the lens, the camera and photographer have the ability to artfully frame these sincere interactions, resulting in visually compelling photographs that tell a captivating story.

About the photographer: Davina Chang, also known as The Color Diet, is a Hong Kong-born food blogger eating her way through Paris, while also making her mark as the founder of Bing Sutt, Paris’s first Hong Kong-styled coffee shop.

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