PHARRELL WILLIAMS AVEC UN SAC DE LA NOUVELLE COLLECTION - DEFILE HOMMES LOUIS VUITTON AUTOMNE HIVER 2008/2009LOUIS VUITTON MEN FASHION SHOW AUTUMN WINTER 2008/2009 .
Cover Pharrell Williams backstage at the Louis Vuitton men’s fashion show for fall/winter 2008. (Photo: Getty Images)

A look back at the newly appointed Louis Vuitton designer’s long history with luxury brands like Chanel, Moncler and more

Pharrell Williams, or simply Pharrell, wears many hats: he is a Grammy Award-winning musician, Takashi Murakami collaborator, beauty entrepreneur, sneaker designer, and now, the men’s creative director of Louis Vuitton.

Pharrell’s appointment at the helm of LVMH’s multi-billion-dollar fashion house may come as a surprise to anyone who hasn’t paid attention to the Happy singer’s massive influence on fashion over the past two decades. Pharrell is already a big deal in the streetwear world, thanks to his multi-year partnership with Adidas, not to mention his streetwear label Billionaire Boys Club, which he co-founded with Bape designer Nigo.

Now, however, Pharrell’s past collaborations and projects with luxury brands like Chanel and Moncler are back in the spotlight, serving as a timely reminder of how he was one of the first to bridge the worlds of high fashion and streetwear. He has also inspired other creative polymaths, with the most notable example being Louis Vuitton’s late menswear designer, Virgil Abloh.

Ahead of his Louis Vuitton debut in June, as well his Tiffany and Co collaboration launch, we spotlight Pharrell’s most coveted luxury collaborations that you’ll want to get your hands on now. 

Read more: Pharrell Williams is Louis Vuitton’s new menswear designer

1. Pharrell x Chanel sneakers

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Pharrell Williams (Photo by Dominique Maître/WWD/Penske Media via Getty Images)
Above Pharrell at the launch of his Chanel x Adidas sneakers in Colette in 2017 (Photo: Getty Images)
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Pharrell x Chanel x Adidas Originals Hu NMD sneakers 2017
Above Pharrell x Chanel x Adidas Originals Hu NMD sneakers (Photo: Adidas)

He may be the face of Louis Vuitton now, but Pharrell’s relationship with Chanel is just as significant. As one of the muses of the late designer, Karl Lagerfeld, the rapper became the first man to appear in a Chanel handbag campaign and even walked the runway for the brand’s revered Metiers d’Art fashion show—twice. (He was even instrumental in Chanel’s recent fashion show in Dakar, its first-ever in Africa.) In 2017, Pharrell scored a rare sneaker collaboration with Chanel, resulting in the Chanel x Adidas Originals Hu NMD sneakers. The shoes came in black and white, with one shoe branded with the Chanel logo, and the other in similar block letters that read “Pharrell”. Limited to just 500 pairs, the shoes were launched exclusively through a raffle at the Parisian multi-label concept store Colette.

2. Louis Vuitton ‘Millionaire’ sunglasses

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Photo 1 of 4 Pharrell with Virgil Abloh and Kanye West, both wearing the Louis Vuitton Millionaire sunglasses in black (Photo: Getty Images)
Photo 2 of 4 Pharrell at the Louis Vuitton spring/summer 2005 women’s fashion show, wearing the red Millionaire sunglasses (Photo: Getty Images)
Photo 3 of 4 Pharrell at the Louis Vuitton spring/summer 2005 women’s fashion show, wearing the red Millionaire sunglasses (Photo: Getty Images)
Photo 4 of 4 Pharrell with Marc Jacobs backstage at the Louis Vuitton fall/winter 2008 women’s fashion show, wearing the purple Millionaire sunglasses (Photo: Getty Images)

In 2004, Louis Vuitton designer Marc Jacobs tapped on Pharrell and his Billionaire Boys Club co-founder Nigo to create an eyewear collection for the luxury brand. The result was the Millionaire sunglasses, which featured a rounded frame embellished with gold hardware details. The shades originally came in striking red, and were later reissued in 2007 in purple, teal and classic black. The Millionaires were sported by Pharrell when he attended Jacobs’s Louis Vuitton fashion shows, and were also seen on Kanye West and Virgil Abloh. The latter would pay homage to the sunglasses for his debut collection at Louis Vuitton for spring/summer 2019, where he launched the square-framed 1.1 Millionaires sunglasses.

3. Louis Vuitton ‘Blason’ jewellery collection

While you’re waiting for the launch of Pharrell’s Tiffany and Co collection, you might want to look into his fine jewellery collaboration with Louis Vuitton. In 2008, the music producer teamed up with the maison’s then-jewellery consultant, Camille Miceli, to create the Blason collection, featuring extravagant rings, earrings and more accessories in diamonds and gold. For collectors, the Blason ring is a must-have. As seen in the campaign film above, the design has a reversible pendant: one side is embellished in diamonds, while the other showcases Louis Vuitton’s coat of arms.

Don't miss: Everything you need to know about Pharrell’s new collab With Tiffany & Co

4. Pharrell x Moncler puffer vest

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Pharrell wearing his Moncler vest at Moncler’s 70th anniversary show at Milan Fashion Week in 2022 (Photo: Moncler)
Above Pharrell wearing his Moncler vest at Moncler’s 70th anniversary show at Milan Fashion Week in 2022 (Photo: Moncler)
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Pharrell x Moncler puffer vest for fall/winter 2010 (Photo: Joopiter)
Above Pharrell x Moncler puffer vest (Photo: Joopiter)

Long before Moncler’s buzzy collaborations with Rick Owens, Simone Rocha and Valentino’s Pierpaolo Piccioli, Pharrell was recruited to put his spin on the Italian brand’s staple puffer jacket for a capsule collection for fall/winter 2010. Pharrell introduced a line of outerwear pieces, the highlight of which was a “pacifist” bulletproof vest. It was constructed with textiles from Bionic Yarn, a Pharrell-owned company that spins fabrics from recycled plastic bottles. (Luxury fashion brands like Prada would use similar sustainable textiles years later.) The vest’s lining features a forest-inspired print by Japanese artist Keita Sugiura. In 2013, the vest was reissued in brighter colours like yellow, blue and red. Pharrell recently demonstrated the timelessness of his Moncler vest, wearing the black version to the brand’s 70th-anniversary show in 2022.

5. Pharrell x Moncler ‘Lunettes’ sunglasses

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Photo 1 of 2 Pharrell x Moncler ‘Lunettes’ eyewear campaign for fall/winter 2013 (Photo: Moncler)
Photo 2 of 2 Pharrell x Moncler ‘Lunettes’ sunglasses (Photo: Moncler)

Pharrell would again team up with Moncler in 2013, this time to design the brand’s Lunettes sunglasses collection. The Get Lucky singer introduced unique eyewear styles that captured the “halfway between futurism and fifties style”, with each frame being crafted from a single piece of titanium. This particular pair, modelled by Pharrell himself for Moncler’s eyewear campaign, is a standout from the collaboration, thanks to its oversized yet lightweight design.

6. Pharrell x Moynat ‘Train Bag’

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Photo 1 of 2 Photo: Moynat
Photo 2 of 2 Photo: Moynat

In 2014, Pharrell and French luxury goods house Moynat launched a whimsical capsule collection inspired by trains, of all things. There were colourful leather pouches featuring the locomotive, as well as a clutch sculpted from wood. The collaboration also included this Train Bag, a minaudière made from hand using resin. The playful piece even came with an attachable rear train bag.

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