Cover Get the Johnnie Walker Blue Label with limited-edition gift packaging only at the Johnnie Walker Luxury Boutique at Rustan's Shangri-La Plaza
Get the Johnnie Walker Blue Label with limited-edition gift packaging only at the Johnnie Walker Luxury Boutique at Rustan's Shangri-La Plaza
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Diageo delivers an exploratory experience through The Johnnie Walker Luxury Boutique
A drink well-loved by those who appreciate the finer things in life, whisky has been around for centuries and has been witness to a wealth of toasts for celebrations, refined gatherings, and even thoughtful moments of introspection.
With memorable events synonymous with this libation, Diageo Philippines delivers an elevated tasting and gifting experience through the Johnnie Walker Luxury Boutique at Rustan’s in Shangri-La Plaza. “We’re delighted to bring the Luxury Boutique concept to Rustan’s in Shangri-La Plaza to continue driving growth for spirits in the country while making high-end, luxury whisky accessible to [enthusiasts] in one of Metro Manila’s most prestigious shopping destinations,” shares Fatima Espineda-Caeg, marketing manager of luxury and whisky at Diageo Philippines.
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“We envision the Johnnie Walker Luxury Boutique as a way for our customers to give the special people in their lives an elevated gift that captures and magnifies the unique characteristics of our whisky,” she adds. “We see this as a way for the brand’s deep heritage to be brought to new life, allowing more people to discover the true depths of flavour that whisky has to offer.”
Through the Luxury Boutique, one can explore Diageo’s diverse family of luxury spirits and find prestigious scotch whisky brands like Johnnie Walker’s Rare & Exceptional collection featuring the John Walker & Sons XR21, Mortlach Single Malt Scotch Whisky 12YO, and Mortlach Single Malt Scotch Whisky 16YO. Not to be missed, of course, is the Johnnie Walker Blue Label and its unparalleled depth of flavour.
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Apart from the array of spirits that one can partake in, the Luxury Boutique makes celebrations even more special with a gifting station that allows for personalisation. Each purchase comes in limited-edition gift packaging with the option to have the bottles engraved. One can also avail of leather bag tags stamped with their choice of initials. Rounding out the experience, customers can expect to get these personalised bottles delivered directly to their homes within three to five working days.
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By delivering bespoke choices on a social staple, the Johnnie Walker Luxury Boutique doesn’t just add more character to one’s drink, but fosters a more celebratory spirit.
Visit the Johnnie Walker Luxury Boutique on the 3rd floor of Rustan’s Shangri-La Plaza, until 31 December 2022. Follow @johnniewalkerph on Instagram to learn more.
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Credits
Photography: JV Rabano
