The Alpha Bravo collection that launched today includes a range of stylish and sustainable pieces, all fronted by the Korean Tottenham Hotspur footballer
Son Heung-Min can add brand ambassador to his list of accolades—along with being the first Asian player to score more than 50 goals in the Premier League in 2020 and a five time consecutive winner of the Best Asian Footballer award, this Tottenham Hotspur footballer is the new face of Tumi’s Alpha Bravo line.
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“Being a professional footballer, travelling is naturally a big part of my life,” Son says, adding “It means I need versatile and reliable bags when I’m off the field—and TUMI delivers, especially the Alpha Bravo collection which was made for non-stop lives like mine.”
This new collection includes a variety of totes, backpacks and duffel bags designed with elegance and durability in mind. In addition to the high quality construction, Tumi is also taking a more sustainable approach to their designs by incorporating more recycled materials into the main body of the bags and the inside lining.
Each bag features a different practical functions to suit the wearer: The Liaison tote has an adjustable strap so it can be held either in-hand or over the shoulder, the Navigation backpack contains laptop and tablet sleeves and expands, and the Recruit chest pack can also be worn as a waist pack or a sling.
All bags are available Tumi stores and online.









