Cover Born in Tokyo in the 1960s, Murakami is well regarded as the “Warhol of Japan’, and has long been a master of bridging worlds (Photo: Louis Vuitton)
Born in Tokyo in the 1960s, Murakami is well regarded as the “Warhol of Japan’, and has long been a master of bridging worlds (Photo: Louis Vuitton)
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Two decades after making history, the iconic collaboration that redefined luxury returns with a fresh perspective. Louis Vuitton and Murakami’s re-edition is determined to re-captivate modern collectors
In 2003, Louis Vuitton and Takashi Murakami joined forces to create what would become a cultural flashpoint of the generation. The collaboration turned luxury fashion on its head, with its vibrant reimagining of the classic monogram and playful motifs like the Cherry Blossom and Smiley Flowers.
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It was the first time in Vuitton’s storied history that its monogram had been reworked—appealing to a younger demographic and setting a precedent for future collaborations between luxury brands and contemporary artists. The Monogram Multicolore—featuring interlocking LV and floral patterns in 33 vivid hues—became an instant icon.
Louis Vuitton × Murakami Speedy Bandouliere 20 Bag
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While the collaboration was not the first fusion of its kind between the world of fashion and art, it was pivotal in the early noughties for its commercial and cultural impact. It played a significant role in popularising and mainstreaming the concept of artist collaborations within the fashion industry, influencing numerous subsequent partnerships and contributing to the ongoing dialogue between art and fashion.
Two decades later, the duo is joining forces again with a re-edition designed to be as bold and boundary-breaking as the original.
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The re-edition features over 200 pieces, from beloved City Bags like the Speedy 25 and Alma BB to unexpected treasures like a skateboard and a Malle Wardrobe containing 33 Speedy bags. Advances in digital printing have given the Monogram Multicolore an even sharper, more vibrant look, while Murakami’s whimsical motifs—the Superflat Panda and Superflat Garden—infuse the collection with playful energy.
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The art alchemist
Born in Tokyo in the 1960s, Murakami is well regarded as the “Warhol of Japan’, and has long been a master of bridging worlds. He blends traditional Japanese art forms with the contemporary allure of anime, sci-fi, and kawaii culture, and the re-edition of the collaboration puts Murakami’s imagination front and center. The Superflat Panda, for instance, dances across washed blue OnTheGo PM Chain bags and Alma BBs, while the cheerful Superflat Garden blooms on perfume bottles like Attrape-Rêves and Imagination.
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This ability to infuse joy and curiosity into everyday objects has cemented his place in the art and fashion worlds. The collection will appeal to connoisseurs and collectors with an eye for the extraordinary, such as the made-to-order Malle Wardrobe, an exclusive trunk with 33 Speedy bags.
Louis Vuitton × Murakami Keepall 45 Bag
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The re-edition also speaks to a broader cultural moment. The current sentiment in fashion is to revisit and reinterpret the past—some for nostalgia’s sake, but in this case, the collaboration feels fresh and significant.
In 2003, owning a Louis Vuitton × Murakami bag was a status symbol. Today, discerning luxury buyers are looking beyond products—they’re invested in the brand and heritage stories, and moments that resonate culturally. This re-edition speaks directly to this shift. The immersive launch events throughout the year for the collection—complete with pop-up activations and dedicated campaigns—will underscore the importance of experiential luxury.
Louis Vuitton × Murakami Accessories
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The first chapter of the Louis Vuitton × Murakami re-edition launches on January 1, 2025, with a second chapter focusing on Murakami’s Cherry Blossom motif set to follow in March.
About
Lynette loves travelling and dancing to Latin music almost as much as she enjoys period films and pastry desserts. She is constantly in search of the perfect nude lipstick and finds her best ideas through walks in nature.
Work
As the Editor-in-Chief of Tatler Malaysia, Lynette leads the content teams for print, digital and social media platforms of the brand. She has over 20 years experience in media, having been editorial director and editor-in-chief for lifestyle titles such as Cleo, ELLE, Esquire, Men’s Health, and Women’s Health.
Follow her on Instagram @lynette_ow or LinkedIn
