Why the Fendi Flip is the statement bag of the season

The Maison’s Spring/Summer 2024 runway show showcased the new colour-blocking bag in 12 different looks

Look no further than Fendi for the latest It-bag of the year. The Fendi Women’s Spring/Summer 2024 show presented the Fendi Flip, a new colour-blocking bag that perfectly embodies the playful spirit and daring creativity of the label.

A macro “F” logo is embossed on the upper corner of the bag, enabling it to flip and unveil a different colour on each side, and transform from a contemporary shopper into a streamlined clutch. But don’t be fooled by its flat appearance, it hides a foldable base that can be opened and closed as desired, making the bag surprisingly capacious.

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Above Fendi Women’s Spring/Summer 2024 collection

Fendi Women’s Spring/Summer 2024 collection

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Incorporating seasonal colour combinations like gianduia brown and bright red, and in classic white and black, each iteration of the Fendi Flip pays homage to a house signature of colour-blocking, with each side of the bag tinted a different shade. Available in a large carry-all or compact medium size, its versatility allows for a seamless transition from day to night.

Above Fitting and behind the scenes images by Ellen Fedors

Fitting and behind the scenes images by Ellen Fedors

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An adorable nano version is also available and can be worn as a mini bag with a cross-body chain or as a bag charm, adding a fashionable touch to every look while hiding a small pocket.