Cover Johnny Depp × Dior Sauvage — 10 years of fragrance legend
Johnny Depp × Dior Sauvage — 10 years of fragrance legend
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For 10 years, Dior Sauvage and Johnny Depp have redefined modern masculinity, now celebrating with a limited edition release and cinematic tribute.
Rarely has a collaboration in fashion and beauty reached such iconic heights as the bond between Johnny Depp and Dior Sauvage. Since 2015, the Hollywood star has personified the fragrance, giving Sauvage a character that is free-spirited, powerful, and layered with depth.
Across the decade, Depp has shown he is far more than a “brand ambassador.” He embodies the Dior Sauvage ethos, unbound, adventurous, and always in motion. With his faraway gaze, wry charm and resolute strength, he has transformed each film into an artistic statement and made Sauvage a language deeply tied to his own journey.
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Above The connection between Johnny Depp and Dior Sauvage has become a rare alliance, lasting a decade
The connection between Johnny Depp and Dior Sauvage has become a rare alliance, lasting a decade
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This year, Depp once again joins forces with director Jean-Baptiste Mondino for a new Dior Sauvage campaign film. Taking cues from Italian Western cinema, the film captures the Wild West, a world of blazing duels, where vast stretches of ochre and blue speak of harshness yet hold poetry.
Here Depp emerges both enigmatic and approachable: a man who is free and assured, while also delivering a human message, to keep moving forward, to stay close to nature, and never to turn back. It is the same spirit Dior Sauvage has carried for 10 years: more than a fragrance, it is a journey towards self-discovery.
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Above Sauvage, imbued with the poetry of nature
Above Sauvage, imbued with the poetry of nature
Sauvage, imbued with the poetry of nature
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To honour a decade of success, Dior unveils a special limited edition: a 30ml Sauvage bottle presented in a couture box, echoing the Maison’s design heritage. More than a fragrance, it becomes a coveted accessory, refined, portable, and made for travel.
The Eau de Parfum and Parfum each reveal their own signatures: Eau de Parfum is potent and mysterious, blending bergamot, woody patchouli and a whisper of smoky vanilla; while Parfum glows with the warmth of embers, laced with citrus, mandarin, tonka bean and sandalwood.
Above Dior marks the milestone with a limited edition 30ml Sauvage bottle, elegantly encased in a couture box
Dior marks the milestone with a limited edition 30ml Sauvage bottle, elegantly encased in a couture box
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Sauvage has grown into a global phenomenon, reigning as the world’s best-selling fragrance for a decade. And if Dior Sauvage is legend, Johnny Depp is the figure who breathes life into it, making it a voice of freedom, modern masculinity, and horizons yet to come.
The new limited travel edition with couture packaging will be available exclusively at Dior Beauty Vietnam from October 2025.
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