Cover Heart Evangelista, the newest brand ambassador of Ultherapy during the launch event (Photo: Courtesy of Vanguard Aesthetics)
Heart Evangelista, the newest brand ambassador of Ultherapy during the launch event (Photo: Courtesy of Vanguard Aesthetics)
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Introduced as an icon of reinvention and embodiment of confidence at Vanguard Aesthetics’ recent soirée, Heart Evangelista talks about self-acceptance and living boldly as the newest face of Ultherapy®
Powerful, striking, fearless, breathtaking, and bold—how else could one define the multihyphenate Heart Evangelista? Always one to captivate audiences with her jet-setting lifestyle, distinctive style, and artistic sensibilities, the global icon was naturally the perfect choice for the latest campaign of Ultherapy®, the gold standard in non-invasive skin lifting procedures.
Gathering distinguished guests and long-time partners, Vanguard Aesthetics hosted an intimate evening at the Palacio de Memoria last February 5, 2024, to welcome the star into its distinct roster of Ultherapy® ambassadors. Evangelista arrived at the scene in a stunning golden ensemble, beaming about the treatment she has long counted among her staples at The Aivee Clinic.
Read more: Confidence to bloom: A recap of the 2023 Tala Awards
“They [Dr Aivee and Z Teo] always educate me about the best machines available, and Ultherapy® is definitely one of my go-to’s. I do that to maintain my skin and tighten, especially the jowls, which is the number one problem as we age,” she candidly shared at the event. The aforementioned treatment is acclaimed as the only US FDA-approved skin tightening procedure, standing out for its non-invasive nature and zero downtime. It allows aesthetic physicians to precisely deliver micro-focused ultrasound with real-time visualisation (MFU-V) to the necessary layer, stimulating the body to achieve visible yet natural-looking results in just one “lunchtime procedure”.
Above Heart Evangelista, the newest brand ambassador of Ultherapy during the launch event (Photo: Courtesy of Vanguard Aesthetics)
Above Inside the exclusive launch at Palacio de Memoria (Photo: James Mayo)
Heart Evangelista, the newest brand ambassador of Ultherapy during the launch event (Photo: Courtesy of Vanguard Aesthetics)
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Evangelista also mused about her ambassadorial role in the fresh campaign, dubbed “The Power of U”, in which she shares her personal journey of confidence and authenticity. This aligns perfectly with the brand’s aim of inspiring its patrons to present themselves boldly to the world. “Having the confidence to show your true self and bare the real you as a person that’s distinct, relatable, and true is what people can be inspired by,” she relayed. “I’m excited to take on this new role as we not only celebrate the beauty that is not just on our skin, but also reflects the confidence within us.”
See also: Heart Evangelista on breaking the mould and celebrating life one day at a time
Heart Evangelista received a bouquet of flowers for her forthcoming birthday (Photo: James Mayo)
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Tetet Go, sales and marketing director of Vanguard Aesthetics, echoed this sentiment. She said, “Our goal is simple, and that is to provide a gold standard for our clients and empower them with a sense of confidence that extends beyond outer beauty.” With the new campaign, the company behind Ultherapy® in the Philippines continues to redefine beauty standards and encourage individuals to celebrate their uniqueness.
“We believe that Heart is the perfect face of tenacity, grace, confidence and has the biggest heart—someone who truly understands her power,” added Go. “We are excited to have her represent Ultherapy® to convey this message.”
Tetet Go, sales and marketing director of Vanguard Aesthetics during the launch event (Photo: James Mayo)
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The event capped with a sumptuous dinner, courtesy of none other than The Loggia by Margarita Forés at Palacio de Memoria, and a time for intimate conversations among friends, old and new. Guests also had the opportunity to select a bespoke candle and pose for a solo portrait as memorabilia—a delightful reminder to embrace “The Power of U”.
Ultherapy® is a registered trademark of the Merz group of companies. Vanguard Aesthetics OPC Unit 808 One Corporate Center, Julia Vargas Avenue corner Meralco Avenue, Ortigas Center, Pasig City.
To know more and view the complete list of accredited Ultherapy® clinics, visit ultherapy-asia.com and follow Ultherapy® Philippines on Facebook and Instagram.
Gold Standard Reference:
Fabi, Sabrina G. et al. “Optimizing Patient Outcomes by Customizing Treatment With Microfocused Ultrasound With Visualization: Gold Standard Consensus Guidelines from an Expert Panel.” Journal of drugs in dermatology : JDD vol. 18,5 (2019): 426-432
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Trained as a student journalist, Mac’s knack for writing was a serendipitous discovery. Years later and she can’t imagine doing anything else. When she isn’t typing away on a story, she revels in being lost in a new city, revisiting a cosy film or sitcom, and idling away with her dogs.
