Cover Ferrari owners are encouraged to visit the Ferrari showroom located at the corner of Connecticut and Florida Street in San Juan City. The showroom and service area are available from Monday to Saturday from 8am to 5pm

Sealing its momentous partnership with the highly revered Italian luxury sports car brand, Velocità Motors Inc unveils the exquisite Ferrari showroom and service centre in San Juan

San Miguel Corporation subsidiary Velocità Motors Inc hosted a follow-up party to its successful event last 2023 when it announced its official Ferrari dealership in the Philippines. This time, it gathered car enthusiasts and motoring editors for the grand opening of its state-of-the-art Ferrari showroom on Connecticut Street, San Juan City.

“The Philippines has a rich heritage of automotive passion, and the Ferrari community in our country is truly special,” said Ramon S Ang, president and CEO of Velocità Motors Inc. “We are thrilled to inaugurate this exceptional Ferrari showroom, showcasing the pinnacle of automotive excellence.”

Read more: Ferrari returns to the Philippine market with Velocità Motors Inc as the official importer and distributor

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Above Inside Ferrari showroom’s bespoke dream machine, where one may configure their desired vehicle to the finest detail
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Above Superior quality Italian leather, furnishings, and other exterior details may be carefully curated by a Ferrari owner

A luxurious lounge welcomes guests to the Ferrari showroom, showcasing interactive displays that would satiate every Ferrari enthusiast’s dream. Literally a bespoke dream machine, a dedicated configuration room at the lounge is ready to assist discerning clientele in personalising their dream vehicle down to the finest detail.

“We are excited to open the doors of the new Ferrari dealership in the Philippines, where clients and enthusiasts can enjoy and share their passion for great cars. I encourage everyone to visit—spend time in the Ferrari showroom as this is your home as much as it is ours. Let’s create memorable experiences and forge lasting relationships,” Ang continued.

Read more: Aboitiz, Ang, and Pangilinan join hands to build what would be PH’s first integrated LNG facility

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Photo 1 of 7 A comprehensive service centre is located below the Ferrari showroom
Photo 2 of 7 Ferrari owners and clients need not to worry at the brand’s service centre as it has a cutting edge-diagnostics area
Photo 3 of 7 Ferrari showroom boats a fully equipped aftersales area
Photo 4 of 7 There are three well-equipped workbenches available at the service centre
Photo 5 of 7 Ferrari showroom’s service centre has hydraulic lifts for thorough undercarriage inspections
Photo 6 of 7 A comprehensive service centre is located below the Ferrari showroom
Photo 7 of 7 A comprehensive service centre is located below the Ferrari showroom

The Ferrari showroom also boasts a spacious and fully equipped aftersales area to ensure every Ferrari car receives the expert care it deserves. There are three well-equipped workbenches, a cutting-edge diagnostics area, and hydraulic lifts for thorough undercarriage inspections.

“Velocità Motors’ commitment extends beyond the showroom floor,” the company stated. “With this comprehensive service centre, Velocità Motors caters to every Ferrari’s needs, ensuring peak performance for years to come.”

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Above Inside the showroom of Ferrari in San Juan City, Philippines

Dating back to the late tycoon Amado Araneta, Ferrari had always had a special relationship with its Filipino clientele and mere fans. With this renewed dealership led by Ang, Velocità Motors has committed to deliver unparalleled luxury and performance to automotive enthusiasts in the local scene.

This dedication that has been at the core of the brand’s global corporate identity streamlines with how the Ferrari showroom was designed. With floor-to-ceiling windows and a spacious open layout, the showroom offers a luxurious atmosphere, ensuring a warm welcome and immersive experience into the Ferrari lifestyle. Traditional colour palettes of the brand and archival footage and photographs of some of the brand’s milestones decorate the showroom, transporting owners and clients to a little time capsule of Italy at the heart of San Juan City.

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Above Jacob Ang, Ramon S Ang, Luca Zanetti, Rocco Zamora (represing Mayor Francis Zamora)

“The opening of the Velocità Motors showroom in Manila marks a significant milestone for Ferrari’s global expansion,” said Enrico Galliera, Ferrari's chief commercial and marketing officer and president ad interim of Ferrari Far & Middle East.

Ang fervently believes in the significant potential of the Philippines as a growing market for timeless sports cars, and Velocità Motors Inc is committed to fostering this growth.

“Here, automotive enthusiasts in the Philippines will encounter a world-class environment that celebrates cutting-edge technology, timeless design, and unrivalled craftsmanship—all aimed at igniting a lifelong passion for the Ferrari dream,” Galliera said.

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Franz Sorilla IV
Art and Culture Editor, Tatler Philippines
Tatler Asia

About

Before assuming the Art and Culture Editor position, Franz has always had a penchant for visual and performing arts. He is passionate about exploring and writing about the local cultural scene and rediscovering the country’s storied past and rich heritage. Besides working on this luxury lifestyle magazine, Franz is an avid book reader, local traveller, museum-goer, chorister, and community theatre playwright.

Work

Franz earned a degree in Journalism from the University of Santo Tomas. He writes about local visual and performing artists and their craft; drinks wines, liquors, and spirits and talks about the creativity of their respective winemakers and master blenders; tries to learn more about business and investments; respects the tradition and artistry that go behind the making of watches and jewellery; and appreciates the genius of architecture and creative design.

As head of Tatler Philippines’ pool of writers, he helps them bring impactful and socially relevant stories to light.

For any leads, you may reach him through @franzsorillaiv on Instagram or franz@tatlerphilippines.com via email.