Combining supreme comfort with old-world charm, British brand Savoir crafts luxurious beds that set the scene for sweet slumber
A popular tale tells of how American actress Liza Minnelli, having stayed at The Savoy Hotel in London and slept on one of its famously comfortable beds, refused to leave the establishment without one. Similarly, British actress Emma Thompson said in 1998 that the bed had cured her insomnia, declaring: “I’ve never had a sleepless night since.” Such resounding endorsements are high praise, but hardly surprising when one considers the stellar reputation of British bedmakers Savoir.
Made entirely by hand, Savoir’s bespoke beds represent the pinnacle of comfort and luxury, and have won over many other celebrity fans since the brand’s inception in 1905. Richard D’Oyly Carte, the owner of The Savoy Hotel, had sought beds of the highest quality for his establishment; he turned to prestigious upholsterer James Edwards, which created the original Savoy bed. Savoir took over the business in 1997 and continued its predecessor’s legacy of producing beds of the highest quality using traditional techniques.
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Savoir’s bold claim of its beds being the “best in the world” is backed is backed by its use of all-natural materials and meticulous craftsmanship by highly skilled artisans who can fulfil any customisation request, from the bed’s dimensions to the choice of headboard, legs and fabric. The brand offers four models which vary in feel and comfort, but all feature premium timber, Egyptian cotton, Mongolian cashmere, English lambswool and South American horse-tail hair.
