The ubiquity of smartphones today has democratised photography like never before. While this should have spelt the dearth of demand for photographic services in general, White Room Studio has grown from strength to strength instead—even through the ongoing pandemic’s challenging business climate. Beginning with just its founders Dan Yeo and Elaine Lim 13 years ago, the studio has grown into a 15-strong team. Along the way, it’s also picked up numerous accolades, including Tatler Singapore’s Best of Singapore award for six consecutive years, to become a respected mainstay within the local photography scene.
The secrets to White Room Studio’s success can be gleaned from its approach to photography, which goes far beyond just capturing good photos. “The photographs we take tell stories,” opines co-founder Elaine Lim. “Through these photos, we get to learn so much about our clients and their life journeys… In that respect, I think of White Room Studio not simply as a photo studio, but as a storyteller.”
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