Cover 19 Singaporean jewellery brands to know (Photo: BP de Silva)

From Simone Jewels to Twomorrow Jewellery, consider a trip to these local jewellers when adding to your collection

While Singapore boasts a wide range of international jewellery brands, support and appreciation for local brands have been steadily growing. Our island’s jewellery scene is a treasure trove of creativity and craftsmanship, many of which specialise in customised jewellery.

If you’re on the hunt for exquisitely designed fine and bespoke jewellery, consider the diverse range of unique pieces these local brands have to offer. From minimalistic designs to precious and unconventional stones, read on to discover all that these homegrown jewellery labels have to offer.

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1. Gioia Fine Jewellery

Gioia Fine Jewellery is recognised for its modern designs that blend simplicity with elegance. The brand focuses on creating pieces that are versatile and timeless, perfect for both everyday wear and special occasions. With a commitment to quality materials and craftsmanship, Gioia’s collections often feature delicate gold and gemstone combinations that appeal to a wide range of tastes. It’s a brand for those who appreciate understated luxury.

2. Calla Lily Fine Jewellers

Located in the vibrant neighbourhood of Tiong Bahru, Calla Lily Fine Jewellers is known for its bespoke pieces that reflect personal narratives and imaginative designs. Each creation begins with a one-on-one consultation, where clients explore a carefully curated selection of coloured gemstones and design possibilities. The atelier draws influence from Singapore’s rich greenery and cultural heritage, resulting in jewellery that captures the essence of nature and tradition.

3. Coeur Fine Jewellery

Focusing on bespoke fine jewellery, Coeur Fine Jewellery is distinguished by its precision craftsmanship and thoughtfully designed pieces. The brand offers a selection of custom creations, ranging from engagement rings to statement necklaces, each made to align with a client’s personal style and vision.

4. Alex Wong Jewellery

As a third-generation jeweller, Alex Wong brings expertise and passion to his craft. Guided by a family tradition of excellence, Wong has built a reputation for intricate designs and meticulous attention to detail. His jewellery serves as a form of artistic expression, capturing emotions and significant moments.

5. BP de Silva

Established in 1872, BP de Silva is one of Singapore’s first luxury labels. Over the years, the label has even been commissioned to create heirlooms by several members of royal families. Today, in its 5th generation, BP de Silva continues to craft timeless and classic pieces that will be cherished for generations. With a renewed focus on sustainability, the brand is working towards crafting 100 per cent of its ready-to-wear collections in Fairmined Gold by 2030.

6. Carrie K

This local jeweller creates “intention jewellery” that serves as wearable reminders to celebrate life. Carrie K’s ready-to-wear collections often feature modern motifs of traditional Asian heritage, while its bespoke services include sourcing and cutting the gem of your dreams.

7. State Property

Founded in 2015 by a husband-and-wife duo, State Property is an award-winning fine jewellery label that marries modern design with traditional craftsmanship——all with a Singaporean touch. Its offerings incorporate precious metals and gems in structured silhouettes to create wearable art.

8. Caratell

Known for its bespoke creations, Caratell offers a personalised experience for clients, allowing them to collaborate on designs that reflect their personal style. The brand’s pieces often incorporate rare gemstones and unique settings, making each item a true work of art. Caratell is ideal for those seeking distinctive jewellery that tells a story.

9. Mus.za

Founded by veteran jewellery consultant Esther Ho in 2010, Mus.za (Museum of Zenith Affair) showcases museum-worthy jewellery masterpieces at the iconic Raffles Hotel Singapore. Bespoke jewellery design is a speciality of the brand, which offers full customisation services as well as sourcing of dream gems. Mus.za is also known for carrying one of the largest collections of emeralds in Singapore.

10. Simone Jewels

Simone Jewels is celebrated for its storytelling approach to jewellery design. The brand focuses on creating bespoke pieces tailored to individual tastes. Each creation is a testament to fine craftsmanship, often incorporating ethically sourced materials. With a keen eye for detail, Simone Jewels creates pieces that are both wearable art and conversation starters, and has made history as the first Singaporean jeweller in Harrods London.

11. Vihari Jewels

Founded by Vihari Sheth Poddar, a fourth-generation gem expert, Vihari Jewels is renowned for its exquisite heirloom pieces that feature rare, investment-grade coloured diamonds and gemstones.  Its flagship store at Paragon is designed to provide a museum-like experience, showcasing exceptional and rare gems. Vihari Jewels also currently owns one of the world’s largest collections of Burmese Pigeon Blood rubies. With a commitment to quality and craftsmanship, it caters to discerning clientele seeking unique, timeless pieces that tell a story.

12. Madly

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Above Bespoke Hot Pink Spinel Ring with asymmetrical tapered baguette Diamond halo (Photo: Madly)

Madly embraces the concept of playful luxury, offering vibrant and whimsical designs that stand out. Founded by a passionate team of artisans, the brand specialises in colourful gemstone jewellery that captures the essence of joy and creativity. Each piece is thoughtfully crafted to celebrate individuality by its team of gemologists and designers, who work closely with clients to bring their visions to life.

13. Twomorrow Jewellery

A relatively new player in the Singapore jewellery scene, Twomorrow Jewellery is the first fine jeweller in Singapore to spotlight unconventional diamonds. It focuses on creating sustainable and ethically sourced fine jewellery with its supply chain of conflict-free diamonds. With a modern and minimalist aesthetic, Twomorrow’s catalogue embraces the unorthodox—think salt and pepper diamonds in uncommon shapes and cuts.

14. Infiniti Jewels

Infiniti Jewels is known for its innovative approach to fine jewellery, combining traditional craftsmanship with modern technology. It offers an impressive range of unique and flawless gemstones set in exquisite designs. The ‘Infiniti Experience’ is a fully bespoke jewellery consultation for clients to realise their dream pieces, and has gained recognition for its contemporary approach that appeals to the next generation of luxury consumers.

15. Flower Diamond

Flower Diamond specialises in exquisite diamond jewellery that embodies elegance and sophistication. Its designs often feature intricate details that evoke the beauty of nature. Each piece is crafted with precision, ensuring that every diamond sparkles brilliantly in timeless designs. Flower Diamond also offers a range of services that include custom design and remodelling of heirloom pieces.

16. Curious Creatures

This brand made waves domestically with its permanent jewellery collection, a concept that quickly gained popularity after its launch last year. Curious Creatures prides itself on creating timeless and elegant jewellery for those seeking to stand out, without conforming to trends. Their flagship store at Ion Orchard also offers luxury piercing services on top of their permanent jewellery offerings.

17. Eden + Elie

A design-led handcrafted jewellery house that strives to be socially conscious and sustainable, no two Eden + Elie pieces are alike. Expect artisanal and one-of-a-kind beaded jewellery inspired by heritage designs, made using ethically sourced gold and semi-precious stones.

18. By Invite Only

Homegrown brand By Invite Only is known for its minimalistic, everyday jewellery line. Its dainty and classic pieces are created for those with sensitive skin in mind—made without nickel, lead or cadmium. The brand has also recently launched its Gldsmth collection, featuring jewellery crafted from solid gold, adorned with non-conflict diamonds and ethically sourced gems.

19. Marilyn Tan Jewellery

If you’re on the search for something more unique, perhaps even bespoke, consider Marilyn Tan Jewellery. Established in 1988, this local boutique specialises in bold designs that effortlessly combine function and style, as seen in its latest collection, the Titanium series. Inspired by the strength and versatility of the precious metal, renowned designer Marilyn Tan employed an anodised colouring process—the same technique used to colour and protect medical instruments and spacecraft—in crafting these vibrant and durable pieces.

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