Hailey Bieber joined Tiffany & Co. as its House ambassador in October last year but it is only now that she's appearing in her first advertising campaign for the jeweller. Modelling the brand's contemporary T Collection, Bieber brings her own sense of edginess to the bold and modern jewellery that comprises diamond-set circular pendants and hoop earrings with hand-polished finishing.
“I have special memories of the women I admire wearing Tiffany & Co. jewellery. It’s a real honour to join that legacy as the face of the T Collection," Bieber said.
“A modern-day style icon, Hailey embodies the powerful spirit of the T Collection,” declared Alexandre Arnault, executive vice president, product and communication of Tiffany & Co.. Bieber has been seen at glamorous events wearing Tiffany & Co.'s creations, most recently at Met Gala 2022.
Scroll the gallery below for your first look at the new T Collection.