Cover We break down all the new products unveiled at Apple’s ‘Unleashed’ event (Photo: Courtesy of Apple)

From the new AirPods to MacBook Pros and colourful HomePod Minis, here are all the biggest announcements from Apple’s ‘Unleashed’ event

Shortly after Apple launched the iPhone 13 and Apple Watch Series 7 in September, the tech giant on Monday (October 18) hosted a new product showcase at its Apple headquarters in California. Titled “Unleashed,” the event was Apple’s second major product launch event of the season, which was held virtually through a live stream video on the company’s official website and YouTube channel due to the ongoing pandemic, just like the previous September Keynote.

During the event, new updates to Apple’s AirPods and Macbook Pro lineup were announced. The HomePod Mini is now available in a variety of new colours as well, meaning there will be more shiny new gadgets ready to ship during the Christmas season.

Missed the live stream? You can watch the recording here. Read on to learn more about the new products unveiled at the event and when you can get them. 

Read more: 13 Reasons Why You Need the New Apple iPhone 13

New Airpods

Apple introduced the third generation of its AirPods wireless earbuds. With a new design that looks more similar to AirPods Pro than the previous models, AirPods 3 feature spatial audio with dynamic head tracking to make the 3D audio from music and videos, and even FaceTime calls, more immersive. 

Offering significantly more advanced audio quality, the new model also boasts Adaptive EQ that will adjust sounds in real-time based on how AirPods fit in the users’ ear, as well as a force sensor for easy and intuitive control of music and phone calls. In addition to being sweat and water-resistant, AirPods 3 promises better battery life that delivers up to six hours of listening time and 30 hours with the charging case.

AirPods 3 is priced at US$179 (HK$1,499), which can be pre-ordered from Apple’s website starting today, with deliveries starting October 29 (Friday). 

New MacBook Pros

Offered in two sizes, 14-inch and 16-inch, Apple’s newly revamped MacBook Pro is powered by the all-new M1 Pro and M1 Max chips, which can deliver up to 70% faster CPU performance than its M1 predecessors. Aside from larger screens equipped with Liquid Retina XDR display and better resolution, the new models also come with an upgraded 1080p FaceTime HD camera and an overhauled audio system featuring tweeters and woofers to offer a next-level audio experience.

The new model also features a redesigned keyboard, with the Touch Bar replaced by a row of full-size function keys, and a fingerprint sensor in the power button for unlocking the laptop. It has an HDMI port to connect to displays and TVs, as well as an SD card slot for easy access to media.

The 14-inch model can deliver up to 17 hours of video playback, while the 16-inch model offers 21 hours. Both models can charge up to 50% battery in just 30 minutes.

MacBook Pro 14” and MacBook Pro 16” are priced at US$1,999 (HK$15,999) and US$2,499 (HK$19,799) respectively. The new models can be pre-ordered from Apple’s website starting from today, with deliveries starting October 26 (Tuesday).  

New colours for HomePod Mini

Apple has introduced a series of new colours for its HomePod Mini. Continuing to deliver impressive sound, the intelligence of Siri and smart home capabilities, the device is now offered in orange, yellow and blue, in addition to its previous colour options; white and dark grey.

Featuring a compact design, the latest model of HomePod Mini is powered by the Apple S5 chip to run advanced software to analyse the unique characteristics of the music. It also applies complex tuning models to optimise loudness, adjust the dynamic range, and control the movement of the driver and passive radiators, all in real-time.

HomePod Mini is priced at US$99 (HK$749). The new colours will be officially available on Apple’s website and at Hong Kong’s retail stores in November.  


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