Shortly after Apple launched the iPhone 13 and Apple Watch Series 7 in September, the tech giant on Monday (October 18) hosted a new product showcase at its Apple headquarters in California. Titled “Unleashed,” the event was Apple’s second major product launch event of the season, which was held virtually through a live stream video on the company’s official website and YouTube channel due to the ongoing pandemic, just like the previous September Keynote.
During the event, new updates to Apple’s AirPods and Macbook Pro lineup were announced. The HomePod Mini is now available in a variety of new colours as well, meaning there will be more shiny new gadgets ready to ship during the Christmas season.
Missed the live stream? You can watch the recording here. Read on to learn more about the new products unveiled at the event and when you can get them.
Apple introduced the third generation of its AirPods wireless earbuds. With a new design that looks more similar to AirPods Pro than the previous models, AirPods 3 feature spatial audio with dynamic head tracking to make the 3D audio from music and videos, and even FaceTime calls, more immersive.
Offering significantly more advanced audio quality, the new model also boasts Adaptive EQ that will adjust sounds in real-time based on how AirPods fit in the users’ ear, as well as a force sensor for easy and intuitive control of music and phone calls. In addition to being sweat and water-resistant, AirPods 3 promises better battery life that delivers up to six hours of listening time and 30 hours with the charging case.
AirPods 3 is priced at US$179 (HK$1,499), which can be pre-ordered from Apple’s website starting today, with deliveries starting October 29 (Friday).