Cover Emily Ratajkowski wears a grey unitard from Patton's Everyday Wear collection
Emily Ratajkowski wears a grey unitard from Patton's Everyday Wear collection
1 / 1
Model, actress and writer Emily Ratajkowski has just been tagged to lead the lifestyle wear brand’s new campaign
The era of the multi-hyphenate creative is here, and both Emily Ratajkowski and Patton are leading the charge. The model, writer and feminist activist has just been announced as the new face of the lifestyle wear label’s Everyday Wear campaign. Shot by photographer Tom Newton in New York, the campaign sees Ratjkowski donning Patton staple pieces, from a flattering heather-grey bodysuit to coffee-coloured poplin overalls.
“The way I get dressed in the morning can make a big difference [in the role] I’ll be playing that day,” Ratajkowski comments. “Wearing Patton makes me feel amazing. It’s so versatile, it’s comfortable, and it works for all these moments in my life.”
More from Tatler: Patton Is A Clothing Brand That Aims To Re-Define Everyday Essentials
Above Emily Ratajkowski wears poplin overalls from Patton's Everyday Wear collection
Above Emily Ratajkowski wears poplin overalls from Patton's Everyday Wear collection
Emily Ratajkowski wears poplin overalls from Patton's Everyday Wear collection
1 / 2
The collection features an impressive range of Patton go-to’s that have cemented the brand as the standard for seamless and practical essentials, including earth-toned standards and their best-selling ‘one-and-done’ inspired looks.
The brand stated in an official release, “Patton’s effortless style was conceptualized for the modern on-the-go who wants to simplify their everyday lives. The clothes are perfect for those who are easygoing, value their time, and remain committed to building a wardrobe consisting of functional pieces befitting dynamic lifestyles.”
Ratajkowski’s string of accomplishments has deemed her the embodiment of the Patton brand. With her beauty, brains, and effortless style, the 32-year-old’s multifaceted character represents today’s stylish modern woman on the go.
See also: How ‘Queen of Silk’ by Creed mirrors Patty Ang’s design philosophy
Above Emily Ratajkowski wears a cross wrap bodysuit from Patton's Everyday Wear collection
Above Emily Ratajkowski wears a cross wrap bodysuit from Patton's Everyday Wear collection
Emily Ratajkowski wears a cross wrap bodysuit from Patton's Everyday Wear collection
1 / 2
As an actress, Ratajkowski has graced the silver screen in many roles, as seen in David Fincher’s Gone Girl and Amy Schumer’s I Feel Pretty. She broke into the literary scene in 2021 when she released her debut feminist essay collection, My Body, which was named a New York Times bestseller.
NOW READ
L’Occitane announces Mingyu as its new brand ambassador for Asia
A Fashion Odyssey: James Reid’s style journey with Gucci
77th Cannes Film Festival: Mark Bumgarner on dressing Kylie Verzosa and Pia Wurtzbach
Credits
Images: Courtesy of Patton
About
Julianna has been interested in leading a literary life since she first read Frances Hodgson Burnett's A Little Princess at eight. Before working with Tatler, she was an archive intern at The Center for Fiction in Brooklyn, New York. She is a textbook Pisces who devotes most of her spare time to her crochet projects, watching classic films, and going through her never-ending pile of unread books. She studied creative writing, global literature and art history at Sarah Lawrence College, graduating with a Bachelor of Arts degree in 2022. Toni Morrison, Nora Ephron, Clarice Lispector and Jia Tolentino are among her all-time favourite writers.
Work
Julianna writes about fashion, beauty, sustainability, and the arts. She is always keen on conducting interviews with talented women who are changing the game in their respective fields.
For event invites and story leads, hit her up at julianna.cabili@tatlerasia.com
