Cover La Prairie Platinum Rare Haute-Rejuvenation Mask (Photos: La Prairie)

La Prairie marks another milestone with a grand new skincare breakthrough—the Platinum Rare Haute-Rejuvenation Mask that designed to recharge and rejuvenate skin with novel penetration and potency

When it comes to luxury, people have varying opinions. But more often than not, luxury is, ultimately, a mark of quality. In the beauty world, luxury skincare can come in the heftiest, most stunningly designed vessels that house skin-caring elixirs with promises of rejuvenation—but beauty connoisseurs know that the real value lies in the rare and rarefied ingredients with unparalleled potency within, activated by a level of science that helps delivery and absorption deep into the skin. 

Such concentrated, multi-faceted formulations take years of research and development to finesse, and as with all La Prairie creations, their newest product milestone is a well-engineered labour of beauty: The Platinum Rare Haute-Rejuvenation Mask. 

Presenting needle-free skin replumping and overall rejuvenation in a two-step ritual, this ground-breaking innovation was designed with aesthetic procedure-like results in mind. Targeting the skin’s night time repair cycle—when it is at its most regenerative—this duo begins with La Prairie’s Ultra-Potent Concentrate, housed in single-dose vials to preserve the formula’s integrity. This concentrate is comprised of essential components to nutrify the skin, high molecular weight hyaluronic acid and collagen to replump, repair, smooth and intensely moisturise, delivered deep into the skin through a revolutionary patented Macro-Infusion Technology, which is a unique coating process that allows for an effective delivery of large biomolecules into the skin for immediate benefits. Traditionally, such large biomolecules can’t permeate the skin’s barrier, thus sitting topically without full, deep absorption, without the help of aesthetic procedures to penetrate the epidermis. 

Tatler Asia
Above La Prairie’s new Platinum Rare Haute-Rejuvenation Mask is a two-step nighttime skincare ritual for intense, overall regeneration

The effectiveness of this technology is further enhanced by signature active ingredients of the proprietary Haute-Rejuvenation science—namely the Platinum Multi-Peptide and La Prairie’s iconic Exclusive Cellular Complex. These refined skincare innovations then work in synergy to ignite an elevated paradigm of skin rejuvenation. 

The second step of this before-bed ritual is the Ultra-Sensorial Cream, which comes in a replenishable diamond-shaped vessel—a symbol of La Prairie’s most premium Platinum Rare Collection. This mask doubles up as a moisturiser that not only delivers yet another dose of hyaluronic acid, collagen and ceramides in the skin but seals it all in, ensuring the penetration and reactivation of natural rejuvenation processes. 

This powerhouse duo, especially and essentially when used together, replenishes and cushions the skin in absolute comfort, with complexions immediately smoothed and plumped, while firmness and elasticity is restored over time. When used consistently, the skin’s barrier, which can be damaged or compromised by environmental aggressors and poor lifestyle habits, is reinforced, in turn boosting internal regeneration processes to nurture increasingly resilient, youthful skin. 

Tatler Asia
Above The effectiveness of this product is further enhanced by signature active ingredients of the proprietary Haute-Rejuvenation science—namely the Platinum Multi-Peptide and La Prairie’s iconic Exclusive Cellular Complex

For the ultimate nighttime Platinum Rare ritual, prep and rebalance freshly cleansed skin with the Platinum Rare Cellular Life-Lotion that instantly hydrates the face, creating the perfect canvas to soak up the next steps of the Platinum Rare Haute-Rejuvenation Eye Elixir and Eye Cream. The orbital and under-eye areas are where the first signs of ageing appear, because the skin around the eyes is 10 times thinner than the rest of the face and experience the most movement from facial expressions, so applying eye serums and creams before the rest of your skincare allows for targeted penetration. Lastly, alternate the Platinum Rare Cellular Night Elixir and Platinum Rare Haute-Rejuvenation Cream with the Platinum Rare Haute-Rejuvenation Mask up to three times a week not just for optimum results, but for a truly sensorial, efficacious ritual that you can trust is backed by a world of skincare science. 

La Prairie Platinum Rare Haute Rejuvenation Mask is available at the La Prairie Boutique at #B1-15A ION Orchard as well as the La Prairie counters at Level 2 Metro Paragon, Level 1 Takashimaya D.S. and Level 1 TANGS at Tang Plaza.

NOW READ

Inside La Prairie and Tatler's immersive afternoon at Cobalt House

A brighter future: La Prairie unveils an even more advanced White Caviar Pearl Infusion

Why Atlas Bar’s Vicky Hwang uses La Prairie for an effective skincare routine

Topics