Available as a digital and a physical store, escentials is a veritable haven for beauty lovers

Imagine a candy store but for beauty lovers. This is the aim of LUXASIA's escentials, which launches as an e-commerce as well as a physical store in Suria KLCC in November.

Read more: A Beginner's Guide To The Best Men's Fall 2021 Fragrances

According to its press release, the multi-brand store is "a luxury space of all things beautiful"; indeed, it carries eight specially curated brands, all of them a coveted luxury name in their own right. Think By Terry, Maison Francis Kurkdjian and Bulgari.

Promising a compelling experience unlike any other as you shop for your beauty needs, the intimate 568 sq ft store complements its online extension, from its e-commerce site to Instagram and Facebook, paying close attention to detail and design. 

This omni-retail concept is already a big hit in Singapore, where it was established 15 years ago. To date, it boasts three stores on the island republic.

“We are proud to be in Malaysia. escentials promises to refresh the Malaysia retail scene and delight consumers with luxury niche beauty brands and consumer experiences.”
Karen Ong, Luxasia chief commercial officer and regional managing director

As a bonus treat to Malaysian shoppers, escentials is offering exclusive launches by Penhaligon’s and Björk & Berries. escentials also stocks a selection of scents by the iconic Acqua di Parma.

See also: Psychologist Andrew Wong Breaks Down the Relationship Between Personalities and Perfumes

1. Penhaligon's

Perfume visionary Penhaligon's will delight your nose with wickedly unusual fragrances. Founded in 1870 by William Penhaligon, the British fragrance house  hold two royal warrants, a recognition of personal service of a high order. It produces intoxicating perfumes and candles, available in three collections: Trade Routes infused with exotic ingredients; British Tales of classic scents; and Portraits where you'll find the fabulously decadent Duchess Rose and Lord George.

2. Björk and Berries

Björk and Berries unleashes the magic of nature from a bottle. The all-natural Swedish vegan brand strives to capture the beauty and healing properties of flora, offering a breath of fresh air in a concrete jungle. The September Hand & Body Wash and Hand & Body Lotion are the latest additions, marking a year since the release of the September Eau de Parfum. Containing a potent formula of organic sea buckthorn, birch and chamomile, it nourishes the skin and leaves behind an aromatic woody aroma.

3. Acqua di Parma

Since the creation of its first fragrance in 1916, Acqua di Parma has brought a slice of Italian sophistication with Colonia, its signature citrus fragrance for men and women. It now entices you with its latest creations: the delicate and floral Lily of the Valley, and the intense and woody scent of Oud & Spice. Continue your olfactory journey with its home range of scented candles and diffusers like the Cube candles, Murano glass candles, powder soap and scented paper drawer liners.

For more information, visit escentials' official website.


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