Cover From left: Daniel Lim, head of distribution, HSBC Malaysia, Heather Goh, head of customer & marketing, HSBC Malaysia, Kai Zhang, head of wealth and personal banking, South Asia, HSBC, Linda Yip, country head of wealth and personal banking, HSBC Malaysia, Raja Amir Shah Raja Azwa, CEO of HSBC Amanah Malaysia, and Jon Chivers, head of wealth management, HSBC Malaysia
From left: Daniel Lim, head of distribution, HSBC Malaysia, Heather Goh, head of customer & marketing, HSBC Malaysia, Kai Zhang, head of wealth and personal banking, South Asia, HSBC, Linda Yip, country head of wealth and personal banking, HSBC Malaysia, Raja Amir Shah Raja Azwa, CEO of HSBC Amanah Malaysia, and Jon Chivers, head of wealth management, HSBC Malaysia
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HSBC unveils a new elevated wealth management and priority services designed to cater to the sophisticated needs of Malaysia’s high net-worth segment
In a grand celebration at the W Hotel on March 6, HSBC unveiled a new elevated wealth management and priority services, HSBC Premier Elite for high net-worth individuals. With the new offering, the bank is set to redefine the parameters of wealth management and lifestyle services.
HSBC’s Premier Elite masterfully combines the bank’s renowned international and wealth management expertise with an array of lifestyle solutions that go beyond traditional banking offerings to meet the evolving needs and aspirations of Malaysia’s burgeoning wealth segment, showcasing HSBC’s commitment to not just growing its wealth business, but also strengthening its suite of services for high net-worth customers.
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Above HSBC Premier Elite is the bank’s latest bespoke priority services and wealth management catering to high net-worth individuals
Above The evening began with opening speeches from HSBC’s top management and presentation of the bespoke service
HSBC Premier Elite is the bank’s latest bespoke priority services and wealth management catering to high net-worth individuals
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Linda Yip, country head of wealth and personal banking for HSBC Malaysia, said in her opening speech that Premier Elite is HSBC’s answer to the increasingly sophisticated needs of a diverse and growing high-net-worth population, “Premier Elite has something for everyone, to meet their needs across different stages of their life, and has been skilfully crafted to provide all-round wealth, lifestyle and health services and privileges to our high net worth customers.”
As the dinner courses began, a presentation of Premier Elite’s arsenal of services outlined its impeccable design to cater to the ever-expanding high net-worth segment of Malaysia, which is poised to grow in the coming years. Premier Elite is open to new HSBC/ HSBC Amanah Premier customers that have a Total Relationship Balance (TRB) of RM3 million or more with the bank, and existing Premier customers who maintain this TRB level will be converted into Premier Elite customers.
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In conjunction with the launch, HSBC Premier Elite customers will stand a chance to be rewarded with a limited edition HSBC 999.9 Pure Gold Banknote when they place a minimum of RM 3 million in investment and/or insurance/takaful or combination of both.
Above A limited edition HSBC 999.9 Pure Gold Banknote offered in conjunction with the launch
A limited edition HSBC 999.9 Pure Gold Banknote offered in conjunction with the launch
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Above Linda Yip, country head of wealth and personal banking, HSBC Malaysia and Kai Zhang, head of wealth and personal banking, South Asia, HSBC
Above From left: Jack Wong, head of digital channels, HSBC Malaysia, Jon Chivers, head of wealth management, HSBC Malaysia, Daniel Lim, head of distribution, HSBC Malaysia, Dato’ Omar Siddiq, CEO, HSBC Malaysia, Linda Yip, country head of wealth and personal banking, HSBC Malaysia, Heather Goh, head of customer & marketing, HSBC Malaysia, and Maggie Poon, head of fraud, credit and control services, HSBC Malaysia
Linda Yip, country head of wealth and personal banking, HSBC Malaysia and Kai Zhang, head of wealth and personal banking, South Asia, HSBC
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Premier Elite offers customers the latest wealth solutions along with insights exclusively curated by HSBC’s chief investment officer as well as bespoke structured investments across multiple asset classes, access to newly issued bonds or sukuks and private placements, diverse mutual fund choices and ease of access to available liquidity via wealth portfolio lending. Aside from that, Premier Elite offers international banking services, such as access to international tax advisory support. Customers can also manage all their accounts from one place online and make fee-free transfers between them with HSBC Global View and HSBC Global Transfers.
Other enticing benefits include elite concierge privileges such as priority booking and special complimentary refreshments or dessert at selected Michelin-starred restaurants as well as Asia’s 50 Best Restaurants. Premier Elite customers can also enjoy complimentary airport limousine services at selected airports as well as access to exclusive airport lounges and offers on car and private jet charters.
It also comes with round-the-clock global medical assistance, worry-free hospitalisation at selected medical institutions, arrangement of emergency medical evacuation and repatriation while abroad. The privileges also come with comprehensive medical coverage with no lifetime limit, including an option for outpatient specialist visits and daily cash benefits during hospitalisation.
Above Dato’ Sheila Majid closed off the evening with a few renditions of her iconic songs
Dato’ Sheila Majid closed off the evening with a few renditions of her iconic songs
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Towards the end of the evening, renowned singer Dato’ Sheila Majid made an appearance and sang some crowd-favourite hits including Dia, Antara Anyer dan Jakarta, and more as everyone sang along and danced to her tunes concluding the affair to a resounding celebration of cheer and acclaim.
For more information on HSBC Premier Elite, head to its website at www.hsbc.com.my/premier-elite.
1HSBC/HSBC Amanah Wealth 999.9 Gold Notes Promotion Terms and Conditions apply. Actual product specifications may vary from the visual shown above and for illustration purposes only.
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