Rebecca Ting’s morning starts with “chaos”. This, she tells me, is due to her two young boys under the age of five.
“It’s really a mad rush in the morning, it’s insane,” she reveals over a Zoom call from her office. “I wake up at about seven in the morning and settle the kids and drive them to school. Some mornings, I hit the gym—I don't really work out, I just like to walk a little to get some headspace—before going for breakfast and getting into the office by ten.”
When I compliment her productivity, she laughs. “In between everything, there’s a lot of screams and chaos coming from my two boys. Honestly, just getting them to the door—it’s so much more challenging than managing a team of adults!”
Ting is the co-founder and creative director of local multidisciplinary design studio Beyond the Vines, where she “manages and overlooks the creative teams, whether it’s design, marketing, or the storefront with visual merchandising”. She founded the then-womenswear label in 2015, alongside her husband Daniel Chew.
In the tail end of 2020, the duo introduced a brand refresh that saw Beyond the Vines pivot from womenswear-only to a full design studio offering ready-to-wear clothing, accessories, and even homeware.
The rebrand was already in the making since 2019, Ting tells me. “Daniel and I are very purpose-driven, and I felt like it was necessary to put more thought into the business. At that point, we felt that the brand had no voice in a sense; it was not making any impact in our community at large and was really just about putting stuff out.”
When the pandemic hit our shores, this accelerated the refresh. “When Covid-19 hit, I think our approach was the opposite of the businesses that chose to lay low and hibernate,” says Ting. “We felt like we needed to double down and make that disruption during a difficult time.”