Cover Over 30 Harley-Davidson riders dressed in pink rode from Harley-Davidson Ampang to Pavilion Damansara Heights for this breast cancer awareness event
Over 30 Harley-Davidson riders dressed in pink rode from Harley-Davidson Ampang to Pavilion Damansara Heights for this breast cancer awareness event
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Pavilion Damansara Heights and wellness collective Bhūmi unite for a two-day wellness campaign in support of breast cancer awareness
Pavilion Damansara Heights honoured Pink October with a two-day wellness affair in collaboration with wellness collective Bhūmi, championing breast cancer awareness and supporting the Breast Cancer Welfare Association Malaysia (BCWA). The event brought together fitness, mindfulness, and meaningful conversations—inspiring the community to embrace holistic wellbeing while giving back to a greater cause.
Read more: Metastatic Matters: Expert insights on living well with advanced breast cancer
The programme commenced with immersive Pilates sessions at Bhūmi Studio, headlined by the Pink Pilates Heart Workshop: Pilates for Breast Cancer Recovery, led by esteemed instructors Aeryn Chong and Bill Wong. The second day unfolded into a holistic wellness experience featuring insightful talks and workshops on compassionate leadership, breast self-awareness, nutrition for healing, and resilience in recovery, complemented by rejuvenating Pilates, bodyweight workouts, and sound healing sessions—all designed to nurture body, mind, and spirit.
The opening ceremony opened with demonstration of Pilates
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This Pink October campaign reflects our dedication to championing women’s health while nurturing resilience, solidarity, and overall wellness,” shared Dato’ Joyce Yap, Chief Executive Officer of Retail for Pavilion Malls.
Above Attendees engaged in a rejuvenating reformer Pilates session, embodying strength and serenity
Above Attendees also explored the art of movement through Chair and Barrel Pilates
Attendees engaged in a rejuvenating reformer Pilates session, embodying strength and serenity
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Pink Power on Wheels: Harley-Davidson riders join the cause
Above A convoy of over 30 Harley-Davidson riders dressed in pink rode from Harley-Davidson Ampang to Pavilion Damansara Heights.
A convoy of over 30 Harley-Davidson riders dressed in pink rode from Harley-Davidson Ampang to Pavilion Damansara Heights.
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The two-day campaign buzzed with energy and compassion, featuring basic health screenings, BCWA’s inflatable clinic for self-assessment, a complimentary photo booth, and exclusive goodie bags for participants.
Adding to the excitement, more than 30 Harley-Davidson riders, dressed in pink, rode in solidarity from Harley-Davidson Ampang to Pavilion Damansara Heights, where their gleaming bikes were displayed throughout the event. The convoy also staged a symbolic 15-minute ride around the precinct, amplifying the campaign’s message of community support and strength.
More than just an event, the Pink October campaign at Pavilion Damansara Heights served as a heartfelt reminder of the power of unity and compassion. By merging wellness, education, and community spirit, Pavilion Damansara Heights, together with Bhūmi and BCWA, continues to champion women’s health and inspire the public to embrace wellness as a lifelong pursuit.
“This initiative is about more than fitness—it’s about empowering individuals through movement while contributing to the life-changing work of BCWA. Through the Pink Pilates Heart programme, we hope to inspire strength, healing, and confidence in every journey of recovery,” said Ashley Chong Li Lei, Founder of Bhūmi.
