Cover Alex Tan, managing director of HP Malaysia (second from left) together with other HP executives presenting the company's new line of AI-power PCs
Alex Tan, managing director of HP Malaysia (second from left) together with other HP executives presenting the company's new line of AI-power PCs
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HP introduces its new range of AI-powered PCs, featuring business laptops, gaming devices, and personal companions, to boost productivity and creativity
HP has launched an extensive portfolio of AI-powered PCs aimed at enhancing productivity, creativity and user experiences in hybrid work environments.
The new lineup includes updated HP Elite, Pro, Pavilion, Envy, Spectre and Z by HP series with AI capabilities powered by Intel Core Ultra 5 and 7 processors with dedicated AI acceleration.
The devices feature dedicated AI acceleration with Intel's new Core Ultra processors that have integrated AI engines. This allows for hardware-accelerated AI processing on the device itself. This includes HP's Smart Sense which uses AI to automatically optimise power and acoustics based on usage, enabling up to 40 per cent quieter operation.
Key features include AI-powered performance optimisations, improved collaboration tools, immersive displays, extended battery life and a sustainable design using recycled materials. According to HP, the newly integrated AI capabilities facilitate intelligent performance and power optimisation, enhance productivity with AI-enabled workflows and create more intuitive personalised experiences adapted to each user.
Read more: Lotus Cars Malaysia opens first store in Pavilion Damansara Heights
All about business
The HP Elite 1000 Series G11 Notebook PC, touted as the world's most powerful AI business PCs
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The new HP business laptop lineup includes several updated Elite, EliteBook and ProBook series designed for enterprise and hybrid work environments. One to watch out for is the HP Elite 1000 Series G11 Notebook PC, touted as the world's most powerful AI business PC. Designed for leaders and mobile workers, they deliver a seamless blend of portability, performance and up to 21 hours of battery life. With HP Smart Sense AI, HP claims the PCs run up to 40 per cent quieter and contain over 70 per cent recycled materials like recycled fishnets in the keyboard.
Fun and games
The HP Omen Transcend 14 is said to be the world's coolest and lightest 14-inch gaming laptop weighing just 1.6kg
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For gaming, HP unveiled the Omen Transcend 14 as the world's coolest and lightest 14-inch gaming laptop weighing just 1.6kg. It features a 2.8K resolution OLED display for displaying high-quality visuals. The Transcend 14 laptop features an Intel Core Ultra 9 processor, NVIDIA GeForce RTX 4070 GPU and uses AI for better gaming and streaming. Its advanced thermal solution and HyperX-tuned audio enhance user experience. With improved battery life and a compact design, this laptop is ideal for gaming and creative work. It's marketed towards students and hybrid lifestyle gamers.
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