Raise a toast to Negroni Week 2021 with some of Singapore’s most creative renditions of this popular classic
Negroni Week is a long-awaited event keeping all seasoned cocktail enthusiasts on the edge of their seats. Spearheaded by Campari, Italy’s iconic red Aperitivo and Imbibe Magazine, the international charity initiative is celebrating more than 100 years of the Negroni Cocktail, an iconic mix of Campari, gin and sweet red vermouth. From the 13th till the end of September 2021, bartenders and consumers will celebrate three spectacular ingredients, with Campari as its star. Representing Red Passion, Campari symbolises the innate urge inside us that is impossible to ignore. As the very embodiment of this ethos, Campari believes that bartenders are masters of creativity and artistry, exuding Red Passion in their every creation.
Drinks certainly taste better knowing they’re for a good cause. Over the course of 9 years, with bars donating a portion of their proceeds, Negroni Week has raised over $3 million dollars in more than 70 countries, from the four corners of the world, for a variety of environmental and social causes. What better way to participate in this year’s event than with a local rendition of this traditional pour in your hands? Here’s where you can go to seek out your favourite interpretation of Negroni, and contribute to your desired charity campaigns.
See also: Rediscovering the Future of Singapore’s Dynamic Cocktail Scene
1. Manhattan
Singapore’s highly acclaimed bar has decided to go green in support of climate change. Rest easy knowing that with every sale of their special cocktails, $1 will be donated to The Arbor Day Foundation—a nonprofit membership organization dedicated to planting trees.
Look forward to well-loved Negroni comebacks such as Solera Aged Negroni, a heady concoction of St.George Dry Rye Gin, Citadelle Gin, Campari and Mancino Rosso, and Negroni Tasting, a half portion of Solera Aged Negroni and Nala Negroni. This year, Manhattan has also gifted us with the brand new Nala Negroni, featuring their newly launched Brass Lion Barrel Aged Gin. Deriving its name from the pot still at Brass Lion Distillery, this particular pour is a blend of the exquisite Brass Lion Barrel Aged Gin, Campari and Mancino Rosso.
See also: Odette to be Featured in Friends of Manhattan Chef Series