From Bell & Ross to Hublot, square watches combine technical mastery with daring aesthetics, proving that timekeeping can be both functional and fiercely individual.
Since the first wristwatches were invented, the circle has reigned supreme as an unwritten rule, guiding both the mechanics and the aesthetics of timepieces. The world of time has long revolved around round, familiar forms, offering comfort and tradition to generations of wearers. Yet history has always welcomed those who challenge conventions. Square watches, as in timepieces with square dials, offer far more than a simple change of shape: they act as a bold declaration of individuality, a symbol of pioneering spirit, and a celebration of innovation. These square watches transform the way we experience and perceive time, combining technical mastery with a unique, commanding presence that captures both style and imagination.
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Above Bell & Ross BR03 Skeleton Black Ceramic
Born from the spirit of aviation, the Bell & Ross BR03 Skeleton Black Ceramic unites cockpit-inspired design with meticulous watchmaking. Drawing from the aesthetics of flight instruments and stealth aircraft, these square watches function as both a timepiece and a style statement.
The 41mm case is crafted from black ceramic, a super-hard, scratch-resistant material that exudes modern strength. The smoked sapphire crystal dial offers a rare glimpse through the bold X-shaped skeleton movement.
Details reveal the sophistication: hour markers and hands coated with white Super-Luminova® glow green when illuminated, ensuring clear readability in any light. More than a technical marvel, this watch embodies Bell & Ross’ philosophy that “function defines form”, achieving a refined balance of performance, durability and striking design.

Above Rado True Square Automatic Skeleton
Rado has long been celebrated for its high-tech ceramic innovations, and amongst square watches the True Square Automatic Skeleton is no exception. This watch transcends functionality, becoming a miniature architectural masterpiece. Its daring openwork design captures the eye immediately.
The R808 automatic movement sits beneath a two-tier dial that almost merges seamlessly with the mechanism. Bridges and the top plate coated in graphite create a sense of mysterious depth, inviting exploration of each gear and intricate component.
Craftsmanship extends to the materials. The 38mm monobloc case and seamless bracelet, made from plasma-polished high-tech ceramic, offer both lightness and durability, resisting scratches and wear. The R808 movement excels in precision, with resistance to magnetic fields, temperature changes, and an 80-hour power reserve. This watch merges the allure of open-heart mechanics with the resilience of modern materials, firmly establishing Rado’s mark in horology.
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Above Hublot Square Bang Tourbillon 4-Day Power Reserve 3D Carbon
Breaking conventional watchmaking rules, the Hublot Square Bang Tourbillon 4-Day Power Reserve 3D Carbon epitomises the brand’s “Art of Fusion” philosophy. Here, the typically challenging square shape meets the complex Tourbillon mechanism.
The 42mm case and bezel are crafted from 3D carbon fibre, a high-tech material familiar to motorsports. Hublot elevates this further, weaving carbon fibres across three planes to create a lightweight, torsion-resistant structure that is mechanically formidable.
Beneath the innovative case beats the hand-wound HUB6023 movement, a triumph of in-house engineering. The fully skeletonised Tourbillon is revealed beneath sapphire crystal, rotating continuously to offset gravitational effects. Boasting a 96-hour power reserve, this watch transcends mere timekeeping, emerging as a work of architectural artistry where design and function are inseparable. The structured black rubber strap completes the cohesive and distinctive look.




