Cover Bell & Ross BR 03 Golden Heritage in 41mm
Bell & Ross BR 03 Golden Heritage in 41mm
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The instantly recognisable BR 03 square watch is embracing the current trend favouring smaller case sizes
The idea of a pilot-inspired watch in a square case may not seem so revolutionary now but back when Bell & Ross introduced it in 2005, with an aesthetic that recalls the instrument panel on a fighter plane, it was novel enough to make a huge impact. When it debuted, it came in a hefty 46mm case size; in 2006, its sibling the BR 03 was introduced in a more commercially appealing 42mm.
Read more: Bell & Ross introduces another green dial for BR 05
This year, Bell & Ross has reduced the BR 03 size to 41mm and it is available in a collection of eight watches. They are powered by the new automatic BR-CAL.302 calibre with a 54-hour power reserve. The look ranges from retro (for the black ceramic versions) to contemporary (for the polished steel) in a variety of dial colours. Though smaller, these timepieces continue to preserve the aviation spirit with aeronautical codes that have become synonymous with the BR 03.
Scroll the gallery below for the latest BR 03 options.
Bell & Ross BR 03 Phantom
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Brian Cheong leads the watch (Tatler GMT) and jewellery content at Tatler Malaysia, combining sharp editorial insight with years of luxury lifestyle experience. A seasoned journalist in luxury watches based in Kuala Lumpur, Brian had previously helmed World of Watches, Men's Folio and Prestige Malaysia.
