Cover Mikey Madison, Greta Lee and Anna Weyant in the latest Tiffany HardWear pieces (Photos: Tiffany & Co.)
Mikey Madison, Greta Lee and Anna Weyant in the latest Tiffany HardWear pieces (Photos: Tiffany & Co.)
1 / 1
Mikey Madison, Greta Lee and Anna Weyant shine in an empowering HardWear campaign from Tiffany & Co.
New York is a city of harmonious contrasts, sounds and frenetic energy—the kind that breathes creative freedom and dynamic transformation. And its pulsating heart is Manhattan, the home of Tiffany & Co. The luxury jewellery brand, founded in this concrete jungle by Charles Lewis Tiffany in 1837, has long infused the borough’s spirit in one of its iconic collections.
Don’t miss: Jericho Rosales and Janine Gutierrez are stealing the spotlight as the most talked-about ‘It’ couple in town
Inspired by a bracelet design from 1962, HardWear by Tiffany pieces are coveted for and distinguished by their bold, raw language. A signature gauge link anchors the series, complemented by innovative clasps, detachable ball and lock charms, extraordinary pearl accents and asymmetrical pavé diamond links that capture the enduring nature of both love and Manhattan’s captivating elegance.
Above Tiffany & Co. HardWear small link rings with diamonds (Photo: Tiffany & Co.)
Above Tiffany HardWear large link bracelet in 18c rose gold with diamonds (Photo: Tiffany & Co.)
Tiffany & Co. HardWear small link rings with diamonds (Photo: Tiffany & Co.)
1 / 2
Fixing its lens on “love’s transformative strength”, the brand has unveiled a new HardWear campaign, shot by renowned photographer and director Harley Weir. The photographs and short films feature House ambassadors Mikey Madison, Greta Lee and Anna Weyant in pared-down black outfits, their stunning HardWear pieces commanding attention. Weir lends her eye for intimate, evocative imagery as the three women reveal inspiring quotes and personal definitions of strength, illustrating how Tiffany & Co’s deep connection to empowerment and love continues to resonate.
Madison, who has established herself among Hollywood’s phenoms with her lead role in the acclaimed 2024 film Anora, embodies many of us by articulating her vulnerabilities for Weir’s camera. “When I’m questioning my own power, I think of things that seem fragile, but aren’t,” the 26-year-old actress declares in the short tape, wearing a diamond-encrusted HardWear by Tiffany graduated link necklace with matching earrings and bracelets in 18c yellow gold. “Through anything, it’s love that holds you steady, armoured and open.”
Read more: Movie review: an emotional odyssey with ‘Anora’—the 2025 Oscars Best Picture winner
Above Tiffany HardWear graduated link necklace in 18c rose gold with pavé diamonds (Photo: Tiffany & Co.)
Above Actress Mikey Madison in Tiffany HardWear (Photo: Tiffany & Co.)
Tiffany HardWear graduated link necklace in 18c rose gold with pavé diamonds (Photo: Tiffany & Co.)
1 / 2
Fellow actress Lee, best known for her soul-stirring performance in the 2023 movie Past Lives, and acclaimed visual artist Weyant further highlight how the people and bonds in our lives can sustain us. “When a family’s love is unconditional, loving yourself is inevitable,” Lee shares while wearing pavé diamond and gold pieces from the collection. “Where love goes, strength follows.”
Weyant adds, “It’s the people who encourage us to let their care be an anchor.” Similarly adorned in the graduated link necklace, bracelet and earrings in 18c gold with round brilliant diamonds, the painter imparts, “I believe the people who hold onto joy, through everything, are the strongest people alive.”
Above Actress Greta Lee wears pavé diamond and gold Hardwear by Tiffany pieces (Photo: Tiffany & Co.)
Above Artist Anna Weyant wears Tiffany HardWear (Photo: Tiffany & Co.)
Actress Greta Lee wears pavé diamond and gold Hardwear by Tiffany pieces (Photo: Tiffany & Co.)
1 / 2
The three ladies’ authenticity shines through in the campaign, serving as a reminder of the strength we can find in ourselves and each other. Let the HardWear’s storied ties to the Big Apple usher you towards a New York state of mind—boldly pursuing dreams with untethered abandon, ever moored and spurred on by love.
NOW READ
Talk of the Town: A dinner showcasing Tiffany & Co.’s high jewellery collection
Diamonds galore: A look at the 5 novelties from Tiffany & Co. at LVMH Watch Week
Our favourite celebrities who wore Tiffany & Co. jewellery at SAG Awards 2025
Trained as a student journalist, Mac’s knack for writing was a serendipitous discovery. Years later and she can’t imagine doing anything else. When she isn’t typing away on a story, she revels in being lost in a new city, revisiting a cosy film or sitcom, and idling away with her dogs.
