Cover Peggy Gou attends the Bottega Veneta fashion show during the Milan Fashion Week Womenswear Fall/Winter 2024-2025 (Photo: Vittorio Zunino Celotto / Getty Images)
Peggy Gou attends the Bottega Veneta fashion show during the Milan Fashion Week Womenswear Fall/Winter 2024-2025 (Photo: Vittorio Zunino Celotto / Getty Images)
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South Korean DJ and singer Peggy Gou is one of the most effortlessly stylish Asian celebrities out there
Fashion enthusiasts and electronic music fans alike agree that Peggy Gou is one of the most effortlessly cool personalities out there. The South Korean-born, Berlin-based music producer has gained a faithful following due to her formidable style, party anthems and overall ‘cool-girl’ aesthetic.
She’s also known for her seamless street style, evidenced on her Instagram grid, as well as her presence at various high-profile fashion events. Her Instagram grid is studded with an enviable collection of luxury bags, from limited edition Loewe to classic Chanel.
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Bottega Veneta Andiamo
Serving an effortless mirror selfie from her Berlin apartment, Gou pairs an oversized pink Andiamo bag from Bottega Veneta with a matching polo top and crochet hat along with black shorts.
Chanel 22
Gou’s streetwear sensibilities manifested in a casual-chic ensemble during a trip to Dubai. This candid shot of the musician relaxing in a café showcases a dark blue Chanel 22 purse paired with a purple skirt, sneakers, and a white button-down over a black tank top.
Loewe x Howl’s Moving Castle Amazona Bag
Gou's 'fit-pics often showcase her knack for colour coordination. Here, she wields a limited edition blue Loewe x Howl's Moving Castle bag, partnered with a T-shirt onesie and black cargo pants.
Miu Miu Arcadie
The performer braved the chilly weather of her native Seoul, posing outside for a smoke break in an oversized parka and baggy jeans. Positioned next to her sits the timeless Miu Miu Arcadie bag.
Hermès Kelly
Gou marked the release of her latest single ‘Lobster Telephone’ with this candid Instagram post, complete with an iPhone case depicting the aforementioned sea creature. The post features the iconic Hermès Kelly dangling from the singer’s elbow.
UGG x Telfar Small Bag
Fans of Gou are immediately able to recognise the iconic interior of her Berlin apartment. She throws a peace sign in this mirror selfie while holding a diminutive UGG x Telfar sherpa-lined suede purse, paired with a matching hat from the same collaboration.
Prada Triangle Mini-bag
While enjoying the seaside, sunset views of Ibiza, Gou sips a glass of wine in a striped green-and-yellow halter top. On her lap sits a bedazzled Prada Triangle mini-bag.
Staud Lucky Dragon Tommy Bag
Gou showed off her numerous tattoos with this laid-back look, consisting of a grey tank top, blue jeans. She holds a limited edition beaded Staud Lucky Dragon Tommy bag.
JW Anderson Cap Bag
While in the Netherlands, Gou snapped a picture of herself posing in Loewe balloon shoes. A black JW Anderson cap-shaped bag sits casually on the floor next to her.
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About
Julianna has been interested in leading a literary life since she first read Frances Hodgson Burnett's A Little Princess at eight. Before working with Tatler, she was an archive intern at The Center for Fiction in Brooklyn, New York. She is a textbook Pisces who devotes most of her spare time to her crochet projects, watching classic films, and going through her never-ending pile of unread books. She studied creative writing, global literature and art history at Sarah Lawrence College, graduating with a Bachelor of Arts degree in 2022. Toni Morrison, Nora Ephron, Clarice Lispector and Jia Tolentino are among her all-time favourite writers.
Work
Julianna writes about fashion, beauty, sustainability, and the arts. She is always keen on conducting interviews with talented women who are changing the game in their respective fields.
For event invites and story leads, hit her up at julianna.cabili@tatlerasia.com
