newjeans hyein red carpet girl group kpop y2k fashion outfits inspo style photos
Cover Hyein of NewJeans (Photo: NewJeans)

A guide to pulling off 2000s fashion trends, according to the stylish K-pop star

Since their debut in 2022, New Jeans have distinguished themselves from other K-pop girl groups with their colourful Y2K aesthetic, seen in music videos for their hit songs like OMG and Cookie. Each member has showcased their unique take on the era’s eclectic looks, including the girl group’s youngest member (or maknae in Korean), Hyein.

Although she was born in 2008, the New Jeans singer has certainly proven that she knows her 2000s fashion trends. Her edgy red carpet outfits take cues from the oft-referenced sci-fi film, The Matrix, as well as the decade’s beloved pop stars, like Christina Aguilera. Hyein is also often spotted with must-have accessories like mini bags, beanies and belly chains which were originally popularised by 2000s fashion icons such as Britney Spears and Paris Hilton.

It’s little wonder that Hyein has already been recognised as a Gen Z style star by French fashion house Louis Vuitton, who named the then-14-year-old as a brand ambassador in 2022.

Ahead of the New Jeans singer’s birthday, we look back at some of Hyein’s best Y2K fashion moments.

Don't miss: New Jeans: 10 of the K-pop girl group’s best fashion moments

1. Blokecore

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newjeans hyein red carpet girl group kpop y2k fashion outfits inspo style photos
Above Hyein of NewJeans at a Musinsa pop-up opening in Tokyo in 2023. (Photo: Getty Images)

Regardless of their actual interest in sports, celebrities like Bella Hadid and Blackpink’s Lisa have added the football jersey into their wardrobe, nailing the “blokecore” fashion trend that takes cues from the style of actual soccer fans. At an event in Tokyo, Hyein put a gothic twist on the look by pairing her sporty, oversized tee with her tough-as-nails Noir Kei Ninomiya x Hunter Original studded rain boots.

2. Biker chic

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K-pop girl group NewJeans Danielle and Hyein attend the 2022 Asia Artist Awards In Japan at Nippon Gaishi Hall on December 13, 2022 in Nagoya, Japan.
Above Danielle and Hyein of NewJeans at the 2022 Asia Artist Awards in Japan. (Photo: Getty Images)

While there are plenty of ways to wear a leather jacket, the biker fashion trend spotted at recent runway shows calls for us to channel our inner James Dean. Hyein keeps her girly style intact by pairing her motorcycle jacket with a buckle leather skirt. Her outfit is tied together with its use of silver hardware details, most evident in her Demonia Damned Destiny platform boots.

3. Xtina redux

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newjeans hyein red carpet girl group kpop y2k fashion outfits inspo style photos
Above Hyein of NewJeans (Photo: Instagram / newjeans_official)
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newjeans hyein red carpet girl group kpop y2k fashion outfits inspo style photos
Above Hyein of NewJeans (Photo: Instagram / newjeans_official)

While Britney Spears is the popstar that many of us look to for 2000s style inspiration, Hyein had another of the era’s fashion icons on her radar: Christina Aguilera (nicknamed “Xtina”). At a photoshoot, the New Jeans singer emulated Aguilera’s Dirrty style with a cut-out crop-top, a pair ripped, low-rise jeans and, most importantly, crystal belly chains. After all, what is Y2K fashion without a little bling?

4. Mini bag moment

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SEOUL, SOUTH KOREA - SEPTEMBER 21: Lee Hye-In aka Hyein of girl group NewJeans attends during 'DIESEL' Pop-up Store Opening on September 22, 2022 in Seoul, South Korea. (Photo by Han Myung-Gu/WireImage)
Above Hyein of NewJeans at a Diesel pop-up opening in Seoul in 2022. (Photo: Getty Images)

Y2K fashion was anything but practical, and this was especially evident in the era’s love of mini bags. Tapping on a fashion brand that was trendy in the 2000s, Hyein showed off her silver Diesel 1dr bag—one of the hottest accessories of the year—by contrasting it against her all-black outfit. Bag aside, another standout accessory of this look is Hyein’s stiletto boots, which feature pocket details inspired by another 2000s style staple: cargo pants.

5. Matrix reloaded

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SEOUL, SOUTH KOREA - OCTOBER 08: Lee Hye-In aka Hyein of girl group NewJeans attends 2022 The Fact Music Awards on October 08, 2022 in Seoul, South Korea. (Photo by Han Myung-Gu/WireImage)
Above Hyein of NewJeans at the 2022 The Fact Music Awards in Seoul. (Photo: Getty Images)

Thanks to its sleek costumes, The Matrix has become one of fashion’s favourite films, inspiring interest in pieces like tiny sunglasses and leather trench coats. Hyein’s all-black outfit at the 2022 The Fact Music Awards was clearly a nod to the latter. Flaunting an Acne Studios waistcoat and sock-like boots, the K-pop star added a feminine touch to the dramatic ensemble with a floral belt.

6. Business casual

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newjeans hyein red carpet girl group kpop y2k fashion outfits inspo style photos louis vuitton lv
Above Hyein of NewJeans at the Louis Vuitton fall/winter 2023 fashion show at Paris Fashion Week. (Photo: Getty Images)

One of the questionable fashion trends to come out of the noughties was the preference for partying in business casual attire. At the Louis Vuitton fall/winter 2023 fashion show in Paris, Hyein recreated a typical clubbing look from the decadent decade, styling a peplum top with slim pants, both taken from the French fashion brand’s spring/summer 2023 collection. Still, the New Jeans member knew better than to wear heels: she opted for Louis Vuitton’s Archlight sneakers instead.

Don't miss: Inside Louis Vuitton’s invite-only spring/summer 2023 trunk show in Singapore

7. Beanie babe

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SEOUL, SOUTH KOREA - OCTOBER 21: Hyein of girl group NewJeans attends during the Coca-Cola Creation X ARTE MUSEUM limited edition 'Coca-Cola Zero Dreamworld' Pop-up store opening event on October 21, 2022 in Seoul, South Korea. (Photo by Han Myung-Gu/WireImage)
Above Hyein of NewJeans at the Coca-Cola Creation x Arte Museum 'Coca-Cola Zero Dreamworld' pop-up opening in Seoul. (Photo: Getty Images)

Knit beanie hats were all the rage among emo and pop-punk music fans in the 2000s, when bands like Fall Out Boy ruled supreme. Hyein has brought back the accessory in a true, cool girl fashion by mixing it with a bikecore outfit instead. She sported a cropped leather jacket, striped jeans and leather sandals.

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