For our Ladies Who Lead series, the female founders of thriving global fashion labels share their journeys in design and their learnings along the way. Here, Wannasiri Kongman, founder of cult handbag label Boyy, discusses the city that makes you believe anything is possible, accepting the mistakes you make, and finally slowing down after almost two decades
How did you decide to start Boyy?
I didn’t set out intentionally to start a brand. I was making a few of my own bags and I’d get stopped on the street by people asking about them or taking pictures of them. Then I met my partner, who had an insatiable entrepreneurial spirit and urged me to start my own brand. I was living in New York City at the time, a place that makes you believe that you can do anything in life if you have the drive.
What are some key learnings in your journey as a founder?
Everything has its own time. You can’t rush things, you need a lot of patience, and you need unwavering ambition.
See also: Wannasiri Kongman’s full profile on Asia’s Most Influential
Rejina Pyo on departing from the status quo and trusting your instincts
In hindsight, what is something you wish you knew that could have helped you?
I had to learn to speak up and communicate clearly with regard to my wants and the vision for the brand. I kept thinking that other people would or should know better, but in reality no one knows exactly what’s best. Now I’ve learned I’m here to provide a direction so that everyone can work towards a common goal.
What was the best advice you were given and when have you applied it?
I was advised to slow down, take it easy, and stop beating myself up over mistakes. I’ve heard this for 18 years but am only starting to absorb and apply this message.