Charming the sartorial sets from Shanghai to Singapore, and everywhere in between, Jamie QQ Wu is on everyone’s radar
Jamie QQ Wu needs no introduction. She’s larger than life and, dare we say, her wardrobe alone reduces the women from a Kevin Kwan novel to abject humiliation.
From the Pearl of the Orient to the Lion City, she has captivated our gaze since she first set her well-heeled (literally) foot on our tiny red dot four years ago. And if her constant presence in Singapore’s social scene is not an already obvious indication of her fame, then surely her following on social media—62,000 and counting followers on Instagram—is a quick giveaway of her influence.
But, as Tatler Singapore has come to find out today, the secret to Jamie QQ Wu’s celebrity is not only her killer sense of style (read: she is many a fashion editor’s darling); or even her appetite for sartorial splendour (read: she has the house of Schiaparelli on speed dial); but it is also her uncanny ability to sense and bend the winds of change that are currently silently transforming how fashion is seen, experienced and consumed in Asia—an acumen that is often eclipsed and overlooked by her emphatic clothing choices.
Whether she is baring her enviable set of gams that go on for days on the red carpet at Cannes, or even while getting canned peaches at a supermarket, all eyes are always on Wu whenever she is in the picture. And today is no different. Punctual to a fault, she arrives to our shoot on the dot at eight in the morning wearing—contrary to popular belief—something that is not a couture gown.
“Oh, hi! Good morning! Hello, I’m Jamie,” she greets and introduces herself to every single crew member by their name in her familiar American drawl—perking everyone up in our sleepy photo studio that is still barely awake, and instantly squashes any rumours of arrogance. She finally sinks herself down into the makeup chair, but only after personally unpacking the racks of clothing she brought for today’s shoot from an impressive assortment of Rimowa luggage no less—boasting a kind of discipline, and attention to detail, that we would like to think is from her past lives as a hot shot television producer and an award-winning restaurateur.
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