Cover Hoyeon at the ‘Hope’ photocall at the 79th annual Cannes Film Festival at Palais des Festivals in France (Photo: Aurore Marechal/Getty Images)
Hoyeon at the ‘Hope’ photocall at the 79th annual Cannes Film Festival at Palais des Festivals in France (Photo: Aurore Marechal/Getty Images)
1 / 1
From Cannes to casual, Hoyeon keeps her style polished, pared back and easy to read at a glance
Hoyeon’s style is built around clean lines, sharp proportions and a strong read on context. Across red carpet appearances and off-duty posts, she keeps the silhouette moving between sleek, sporty and structured without losing a consistent point of view. The result is less about reinvention than control: pieces are chosen to register quickly, with enough edge to keep them from feeling predictable. That balance shows most clearly in her Cannes looks, where formal dressing sits beside more relaxed styling and still feels connected.
Read more: A look at the star-studded cast of Yeon Sang-ho’s ‘Colony’
Cannes red carpet polish
At Cannes, Hoyeon wore a shimmering custom Louis Vuitton gown with metallic surface interest and a fitted, elongated shape that did the work without extra embellishment. The look reads as red carpet dressing in its most direct form, with the fabric and cut carrying the impact. It is polished, but not overloaded, which suits the event’s scale and the current move toward cleaner, more edited glamour. Hoyeon keeps the focus on finish and silhouette rather than theatrics.
Don’t miss: 5 Zo In-sung K-dramas to stream before Cannes film ‘Hope’
Cannes photocall shift
For the photocall, Hoyeon switched to a knitted two-piece by Louis Vuitton, paired with black Avalon leather boots. The mix of soft knit and heavier footwear shifts the outfit away from classic resort polish and into something more directional. It also shows how Hoyeon works contrast into a look without pushing it too far. The styling is simple enough to let the shape of the pieces speak for themselves.
Monogram cool
Her monogram look leans into a more recognisable luxury code, but Hoyeon keeps it casual and not too precious. The outfit uses pattern and logo language as part of the overall shape rather than as the whole story. That is what keeps it from feeling like a simple house look. It has a sense of ease, with the styling doing just enough to stop the monogram from becoming static.
Structured, chic whites
The white peplum top and cropped leggings in France gave Hoyeon a more casual, travel-ready profile, but the outfit still had a designer finish. The peplum shape adds structure at the waist while the cropped length and slim lower half keep it light. It is the sort of look that relies on proportion rather than decoration. Hoyeon makes that formula feel current by keeping the palette restrained and the styling minimal.
Sporty and cute
The sporty and cute look pushes Hoyeon further into off-duty territory, though it still stays neatly edited. The impression is less about strict sportswear than about borrowing from it in a way that feels neat and wearable. That makes sense for someone whose style often balances model-off-duty references with luxury cues. Hoyeon uses that contrast well, especially when the clothes are doing more of the talking than accessories or styling tricks.
Whether she is in Cannes, in France or in a more casual post, Hoyeon tends to favour looks that are structured, uncluttered and easy to place on a visual spectrum from polished to relaxed.
Chonx Tibajia is a senior editor at Tatler Asia’s T-Labs team, where she writes widely on lifestyle subjects including beauty, style, entertainment and travel. She has a long career in journalism, including roles as a columnist at The Philippine Star, and is the founder of the creative platform Pineappleversed. Beyond Tatler, her bylines appear in regional lifestyle and business publications, showcasing a broad portfolio that spans beauty trends, travel guides and culture pieces.
