Cover Stepping into John Steinbeck’s dark world, Florence Pugh brought a masterclass in period-inspired modern dressing to the East of Eden press circuit—blending sharp tailoring, sculptural shapes and rich historical references across London and New York (Photo by Karwai Tang/WireImage)
Stepping into John Steinbeck’s dark world, Florence Pugh brought a masterclass in period-inspired modern dressing to the East of Eden press circuit—blending sharp tailoring, sculptural shapes and rich historical references across London and New York (Photo by Karwai Tang/WireImage)
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A run-through of Florence Pugh’s best red carpet moments while promoting Netflix’s ‘East of Eden’
Florence Pugh’s press tour for Netflix’s adaptation of John Steinbeck’s East of Eden became a showcase of dark, dramatic dressing, with stylist Rebecca Corbin-Murray shaping a wardrobe that felt closely tied to the mood of the production. As she took on the role of Cathy Ames, Pugh moved between red carpets, screenings and television appearances in Los Angeles, London and New York, wearing looks that played with architectural tailoring, corsetry, sheer fabrics and vintage-inspired silhouettes. The outfits ranged from sharply structured to deliberately romantic, with each one offering a different take on the character’s darker, more enigmatic world. Here is a closer look.
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Dark romanticism in Vivienne Westwood couture
Above Chartreuse couture at The Plaza: Florence Pugh wears a custom Vivienne Westwood corset gown with Bulgari jewels to close out the tour in high-contrast style (Photo: Kristina Bumphrey/Variety via Getty Images)
Chartreuse couture at The Plaza: Florence Pugh wears a custom Vivienne Westwood corset gown with Bulgari jewels to close out the tour in high-contrast style (Photo: Kristina Bumphrey/Variety via Getty Images)
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For the East of Eden premiere at The Plaza Hotel, Florence Pugh wore a custom Vivienne Westwood Couture ensemble. The design featured a chartreuse embroidered corset with exaggerated collar details, paired with a gunmetal silk skirt that draped across the hips into a trailing train. Accessorised with Bulgari jewellery, the look brought the press tour to a high-contrast finish.
Vintage romance in archival Rodarte lace
Above Vintage romance in LA: Florence Pugh selects a sheer butter-yellow lace set from Rodarte’s Spring 2017 archive for an intimate Beverly Hills screening (Photo: Unique Nicole/Getty Images for Netflix)
Vintage romance in LA: Florence Pugh selects a sheer butter-yellow lace set from Rodarte’s Spring 2017 archive for an intimate Beverly Hills screening (Photo: Unique Nicole/Getty Images for Netflix)
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For the East of Eden screening at The London West Hollywood, Florence Pugh wore an archival butter-yellow lace ensemble from Rodarte’s Spring 2017 collection. The two-piece set consisted of a sheer long-sleeved top and a matching tiered skirt featuring delicate floral motifs. The light hue and soft texture created a subtle period aesthetic without appearing historical.
Quintessentially McQueen for late-night TV
Above Gothic street style in Tribeca: Florence Pugh steps out in a ruffled cape-collar black dress with a high-slit tulle skirt and dark sunglasses (Photo: Aeon/GC Images)
Gothic street style in Tribeca: Florence Pugh steps out in a ruffled cape-collar black dress with a high-slit tulle skirt and dark sunglasses (Photo: Aeon/GC Images)
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Heading to the Late Night With Seth Meyers studio, Florence Pugh wore a gothic-inspired black dress from Alexander McQueen’s Fall 2001 collection. The garment featured a voluminous, layered ruffle collar frame around the neckline, falling into a fitted satin midsection and a high-slit skirt with sheer tulle paneling beneath. She styled the look with round dark sunglasses, ankle-wrap pumps and side-swept waves.
Sweeping gothic drama in Rodarte
Above Dramatic proportions in London: Florence Pugh wears a black silk taffeta Rodarte Fall 2026 gown featuring a ruffled bodice and tiered skirt (Photo: Jeff Spicer/Getty Images)
Dramatic proportions in London: Florence Pugh wears a black silk taffeta Rodarte Fall 2026 gown featuring a ruffled bodice and tiered skirt (Photo: Jeff Spicer/Getty Images)
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At the BAFTA screening in London, Florence Pugh opted for a dramatic black Rodarte Fall 2026 gown that embraced gothic romanticism. The piece incorporated a heavily ruffled silk taffeta bodice and a voluminous tiered skirt that added shape and movement as she walked. A dark red lip and a Bulgari statement necklace completed the look, matching the formal setting.
Architectural whimsy at the Paley Center
Above Sculptural minimalism in New York: Florence Pugh wears an all-white organza cloqué gown with a voluminous drop-waist skirt from Erdem’s Pre-Spring 2027 collection (Photo: Jason Mendez/Getty Images for Netflix)
Sculptural minimalism in New York: Florence Pugh wears an all-white organza cloqué gown with a voluminous drop-waist skirt from Erdem’s Pre-Spring 2027 collection (Photo: Jason Mendez/Getty Images for Netflix)
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In New York, Florence Pugh opted for an all-white sleeveless dress from Erdem’s Resort 2027 collection. The ankle-length silhouette relied on a voluminous, sculptural drop-waist skirt that flared out from a fitted bodice, balancing dramatic proportion with simple, clean fabric. She accessorised the look with silver Aquazzura sandals and Bulgari jewellery, providing a stark contrast to the dark, gothic romanticism featured throughout the rest of her East of Eden press circuit.
Chonx Tibajia is a senior editor at Tatler Asia’s T-Labs team, where she writes widely on lifestyle subjects including beauty, style, entertainment and travel. She has a long career in journalism, including roles as a columnist at The Philippine Star, and is the founder of the creative platform Pineappleversed. Beyond Tatler, her bylines appear in regional lifestyle and business publications, showcasing a broad portfolio that spans beauty trends, travel guides and culture pieces.
