Cover Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
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Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Amidst Jakarta's increasingly dynamic urban lifestyle, COS has officially opened its doors in Indonesia—marking a new chapter in the capital's contemporary fashion landscape. Located in Plaza Indonesia, the boutique is not just a shopping destination, but also a space that celebrates design, materiality, and the serenity of COS's signature aesthetic.
Spanning 501 square meters, the store was designed by COS's in-house interior team, presenting an approach that combines modern architecture with understated elegance. The exterior facade is clad in clay lime plaster , giving it a natural feel, while the interior is dominated by a neutral color palette that creates a subtle backdrop for the Spring Summer 2026 collection—from womenswear to menswear and accessories.
Above Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Above Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
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Upon entering, visitors are greeted by a harmony of carefully selected materials. Terrazzo floors blend with hand-tufted wool carpets from Kasthall, creating a warm and textured visual foundation. Collections are displayed through sleek aluminum rails and vitrines with recycled shelving from Smile Plastics—emphasizing COS's commitment to sustainability.
The design elements are further enhanced by the presence of tables from PAPER FACTOR, made using natural pigments from the earth, providing an organic, tactile feel. However, what really captures the attention is how this space embraces local creativity.
Above Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Above Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
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One example is the Raja Chair from A Toko—an iconic chair handmade from teak and rattan, bringing an authentic Indonesian feel amidst global aesthetics. Other furniture options, such as the pouf and sofa from NORR11, strike a balance between comfort and playful design, while the Cubism Coffee Table explores the natural beauty of stone in all its imperfections.
Even the smallest details are well-received. A Goons chair—designed in Paris and crafted from birch—adds a precise, contemporary touch. In the fitting room, Helle Mardahl's Bon Bon wall lamp features a candy-like silhouette, providing a playful yet distinctive accent.
Embracing the philosophy of elegant minimalism, COS celebrates materiality, design, and the Spring Summer 2026 collection.
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This opening not only marks COS's debut in Indonesia, but also part of the brand's strategic expansion across the Asia Pacific region, following its presence in China, Japan, and India. With a design approach that prioritizes quality, function, and timeless style, COS brings a fresh perspective to clothing—one that doesn't follow fleeting trends but instead builds a wardrobe that lasts.
In Jakarta, COS's presence feels like a statement: that amidst the hustle and bustle of the city, there is always room for calm, clarity, and simple yet meaningful beauty.
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