Cover BTS's Jungkook is the star of Calvin Klein's new campaign. (Photo: Calvin Klein)
BTS's Jungkook is the star of Calvin Klein's new campaign. (Photo: Calvin Klein)
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The K-pop star fronts a sultry campaign featuring classic Calvin Klein T-shirts
Barely a month after breaking the Internet with his debut campaign for Calvin Klein, BTS singer Jungkook reprises his role as brand ambassador for the American fashion label.
The K-pop star fronts a new Calvin Klein campaign that is true to the brand’s ‘90s aesthetic, as seen in the minimalist, black and white imagery, the relaxed outfits, and most of all, through Jungkook’s modelling prowess.
The South Korean singer looks as effortlessly sexy as any of the male models that you would have found in fashion campaigns at the turn of the century, including those from Calvin Klein itself.
Read more: BTS’s Jungkook breaks the Internet as a Calvin Klein model
Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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In the images shot by South Korean photographer Park Jong Ha, Jungkook sports a range of signature Calvin Klein logo tees, with their sleeves deliberately rolled up so that he show off his toned, tattooed arms. The BTS pop star’s lean figure is also emphasised through the styling of his outfits: he tucks his T-shirts into Calvin Klein’s flattering Authentic Straight Jeans and ‘90s Loose Jeans.
Denim aside, Jungkook’s cool guy demeanour is also evident through his poses, which are sure to drive BTS fans wild. In one striking photo, he hunches forward and looks directly into the camera with a gaze that would make anyone melt. In another, the Calvin Klein model leans back with his arms crossed, wearing an expression that seems to ask, “What, like it’s hard?”
Below, take a closer look at Jungkook’s saucy campaign for Calvin Klein.
Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Above Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
Jungkook of BTS fronts his second campaign for Calvin Klein. (Photo: Park Jong Ha)
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Pameyla Cambe is the Assistant Digital Editor of Tatler Singapore. She handles the Fashion section of the website, where she reports on trends, the hottest fashion launches and what your favourite Asian celebrities are wearing.
