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Suisse Programme, partnered with Sa Sa, unveiled its new Advanced Cellular Boosting Solution 4th Gen in an elegant evening at Willow KL, W Hotel Kuala Lumpur
Aiming to deliver an “unforgettable journey of timeless beauty,” Suisse Programme’s launch event invited influential personalities and media friends to discover the new Suisse Programme Advanced Cellular range through interactive experiences. Familiar faces in attendance included Mawar Rashid, Nur Risteena, Yuna Zainal, Tong Bing Yu, Anjoe Koh, Akiyo, Kelvin Yap and more.
The intimate gathering transformed Willow KL into a secret garden with cascades of lush wisteria in bloom—a symbol of resilience and longevity. Hues of purple are carried throughout the decor, reflecting the essence of youth, luxury and sophistication embodied by the Suisse Programme Advanced Cellular Boosting Solution. Guests arrived dressed in theme colours, channelling a sense of refinement in shades of plum or white with silver accents.
Before a thoughtful fine dining experience delivered antioxidant-rich delights to nourish and uplift spirits, attendees were invited to get to know their skin condition through a complimentary skin analysis and consultation session. Consultants were on hand to assist with product testing, introducing the Advanced Cellular range, including the Boosting Solution, Skin Radiance Serum, Aqua Day Cream and Aqua Night Cream and explaining how it can address common skin concerns. Beyond browsing products, guests were also invited to customise a crystal bracelet with quartz beads as a precious memento and to make memories at a fun Suisse Programme and Sa Sa-themed photo wall.
As the opening ceremony commenced, the emcee welcomed three special guests to the stage to share their experiences with the Advanced Cellular Boosting Solution 4th Gen. Actress, host and content creator Adriana Adnan described the formula as deeply hydrating, calling it a must-have for soft, bouncy skin. “A difference between the third and fourth generation is that the cream is richer but is easily absorbed into the skin. It effectively addresses fine lines and dark spots,” Adriana explains.
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Soo Wincci, actress, singer, and beauty pageant titleholder, also gave an honest testimony. “I’m a person who speaks out if a product works. With the Advanced Cellular Boosting Solution 4th Gen, the first thing I noticed was the glow it gave my skin,” Wincci says, adding that her freckles improved within just two weeks of dedicated use. Singer-songwriter Yise also shared her positive experience with the new product, having noticed a difference since the Advanced Cellular Boosting Solution’s 2nd Gen.
The Advanced Cellular Boosting Solution 4th Gen rejuvenates and repairs skin from within, brightening complexions as it hydrates, leaving skin soft to the touch through a combination of five highly effective ingredients. The first powerhouse ingredient is Suisse Programme’s proprietary Biodynamic Cellular Complex (BCC+), reformulated to accelerate cell metabolism, increase skin oxygenation and moisturise the skin.
Over the last two decades, the Suisse Programme has been a leader in the cellular anti-ageing segment. The BCC+ formula has been completely overhauled from previous generations, now featuring a new combination of VitaCell to boost cell energy, BioNymph Peptides to boost collagen production, Epigenist to smooth and diminish wrinkles, Lox-Age derived from chicory leaves to refine skin texture and Cristalhyal, a high-purity hyaluronic acid that efficiently moisturises and protects the skin.
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The new Advanced Cellular Boosting Solution 4th Gen is suitable for all skin types, especially effective in addressing dull, dry, yellowish skin and fine lines. The new formula uses a high concentration of Niacinamide (5 per cent) to repair the skin barrier, fade dark spots and improve the appearance of fine lines.
Another effective ingredient is Pentavitin, a plant extract rich in hydration properties that offers deep moisturisation and strengthens the skin barrier. Meanwhile, Exfolactive, derived from prickly pear flowers, stimulates natural exfoliation for a smoother complexion as NovoRetin, a plant-based retinol alternative, refines the appearance of pores, providing strong anti-ageing effects by improving skin elasticity and density for a youthful look.
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The Advanced Cellular Boosting Solution 4th Gen may be used day or night in combination with the Suisse Programme Caviar Lifting Essence Water, infused with Pepha-Tight, a natural skin tightening ingredient that prepares skin to reap the full benefits of treatment. For a more intense skincare regimen, the new Advanced Cellular Boosting Solution 4th Gen also works well with the Caviar Lifting Concentrate to reduce the appearance of wrinkles with greater efficacy.
Founded in 1996 by a group of biologists, chemists and cosmetologists, Suisse Programme was the first major European brand to create products that fulfil the needs of Asian skin types. The innovation behind the Advanced Cellular range proves the Swiss company remains committed to its mission of understanding cellular therapy to unlock the secrets of healthy and youthful skin.
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Images: Suisse Programme
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