Cover Guerlain’s pop-up at Greenbelt
Guerlain’s pop-up at Greenbelt
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The highly esteemed Parisian brand teams up with Tatler as it launches L‘Art & La Matière, a collection that echoes the irrepressible love of beauty
The intimate gathering of select friends to celebrate the opening of Guerlain’s pop-up store in Greenbelt 5 was held a few days ago. Guests first met at the pop up store and spent time exploring the L’Art & La Matiere collection of 21 glorious scents. These fragrances are exclusively available at the pop-up store only.
In elevating fragrance to become a work of art, L’Art & La Matière echoes that irrepressible love of beauty, the very spirit of the House of Guerlain since its founding in 1828. L’Art & La Matière fragrances allow the finest raw materials used to boldly shine, revealing them under a new light and raising the scent up to the rank of full-fledged artistic masterwork.
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Guerlain brand general manager Lyra Prieto and Tatler Philippines’ managing director Irene Martel Francisco welcomed guests and saw them enthusiastically try the scents as they selected their favourite of the collection. Laughter, an air of anticipation and lightness set the tone for the evening. Chilled glasses of French champagne, tasty canapés from Lusso, music from a trio of musicians plus individual portraits drawn by an artist further set the tone.
Guests were then driven to the Raffles Hotel for a lovely Provençal-inspired dinner, with two long tables adorned with loads of fresh flowers, clementines and glowing amid flickering lights.
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To cap the evening, each guest received a full bottle of their choice of L’Art & La Matiere fragrance plus a scented candle that evokes Guerlain’s unmistakably Parisian je ne sais quoi.
Truly a magical evening! The L’Art & La Matiere collection is waiting for you to discover at the Greenbelt pop-up. Do make the time to stop by.
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