Here's how you can participate in Estée Lauder's annual #TimeToEndBreastCancer campaign for breast cancer awareness
Every year in October, Estée Lauder drives progress and positivity with its annual Breast Cancer Campaign, which began in 1992 that also introduced the pink ribbon. By supporting over 60 organisations worldwide involved in research, educational and medical services, the global #TimeToEndBreastCancer has only one goal: To inspire and ignite hope for a cancer-free future.
Read more: Breast Cancer Researcher Shivaani Mariapun Wants To Empower Women
This year, Estée Lauder Malaysia has put together an exciting line-up of virtual workshops, products and dining collaborations, the proceeds of which will benefit National Cancer Society Malaysia, Breast Cancer Welfare Association, Malaysia, Cancer Research Malaysia and College Radiology, Malaysia.
The workshops include a yoga session with actress Atilia Harun and a DIY bag decoration with designer Celest Thoi. Visit the campaign's website for more information.
Meantime, this year's Pink Ribbon products include:
- Estée Lauder Limited Edition Advanced Night Repair Synchronised Multi-Recovery Complex 50ml with Pink Ribbon Sleeve (RM450)
- Clinique Limited-Edition Dramatically Different Moisturising Lotion+ (RM210)
- Bobbi Brown Powerful Pinks Crushed Oil-Infused Gloss Duo (RM145)
In addition, there is The Pink Inspiration Collection (RM65) in collaboration with face mask specialist Callie.
