Black blush? White CC cream? Blue lipstick? We’re not talking about face paint, but colour-changing make-up: products that eliminate the trouble of shade-matching. How do they work?
Once applied, these products will adjust to your skin thanks to formulas that feature thermo-reactive technology, microcapsules containing pigment or pH-activated ingredients, in particular a pigment called Red 27, which reacts to changes in pH and moisture to go from clear to varying shades of red. The fact skin tones vary adds to the visual impact of a unique shade for everyone. They may be gimmicky, but these cosmetic chameleons are undeniably fun.
1. Stained Glass
It’s transparent in the jar, but once you apply it to the cheek, Glassy blush from Italian brand Espressoh provides a natural pink flush that flatters every skin tone (thanks in part to that ever-helpful Red 27), much to the delight of influencers on TikTok all summer.