To help restore the planet, global beauty brand O’right enshrines carbon neutrality in everything
Steven Ko, CEO and founder of O’right, gets up from his chair and disappears from view. He picks up his laptop and then points its camera to the wall, where a map with a large island is revealed, the words “Melting Greenland” emblazoned across it.
This year, for O’right's 20th anniversary, the CEO says there will be no cake or party. Instead, Ko, an Asia’s Most Influential honouree, shares exclusively with Tatler his alternative plan to mark the milestone: The Taiwanese hair and skin care company is focusing its energies on filming a documentary about the urgency of climate change.
In August 2021, rain fell on Greenland’s summit for the first time on record, an alarming phenomenon that was preceded by significant ice melt events. Ko, with the help of an interpreter, paints the consequences if people don’t act now: If the ice in Greenland melts, sea levels will rise sharply, submerging major cities around the world.
The CEO travels to the island country this month, joining influential people from the climate change community to complete the project and, if all goes well, the documentary will be released in November.