Kicking off the PickleMall campaign, Ayala Malls hosted a thrilling pickleball match between Jaime Augusto Zobel De Ayala and Mariana Zobel De Ayala versus Lizzie Zobel De Ayala and Jaime Alfonso De Ayala
Cover Kicking off the PickleMall campaign, Ayala Malls hosted a thrilling pickleball match between Jaime Augusto Zobel De Ayala and Mariana Zobel De Ayala versus Lizzie Zobel De Ayala and Jaime Alfonso De Ayala
Kicking off the PickleMall campaign, Ayala Malls hosted a thrilling pickleball match between Jaime Augusto Zobel De Ayala and Mariana Zobel De Ayala versus Lizzie Zobel De Ayala and Jaime Alfonso De Ayala

Shoppers are invited to engage in a healthier way of living through its newest concept, PickleMall

Ayala Malls is at the forefront of reinventing the Philippines’ shopping culture with a new concept, Ayala Malls PickleMall, Pickleball at Ayala Malls. Pickleball, the sport which has been getting everyone on their feet, takes centre stage in this dynamic campaign, encouraging shoppers to engage in a more active, healthy lifestyle.

Makati’s premier lifestyle mall complex kicked off its campaign with a friendly match between Ayala Corporation’s chairman, Jaime Augusto Zobel De Ayala, and his wife, Lizzie Zobel de Ayala. The younger members of the clan, Mariana Zobel De Ayala and Jaime Alfonso De Ayala, also joined in the fun of a sporting event held at Greenbelt Fashion Walk.

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Mariana Zobel De Ayala, Ayala Land Inc. Senior Vice President and Leasing and Hospitality Group Head
Above Mariana Zobel De Ayala, Ayala Land Inc. Senior Vice President and Leasing and Hospitality Group Head
Mariana Zobel De Ayala, Ayala Land Inc. Senior Vice President and Leasing and Hospitality Group Head

Following the event, Ayala Malls will be hosting a series of Pickleball clinics, where beginners can learn the basics of the sport from expert coaches. The Malls will also hold tournaments in November for beginners, intermediate, and open-level players.

Looking ahead, the PickleMall movement will continue to broaden and empower the choice to pursue healthier lifestyles. Ayala Malls is redefining the game by providing accessible venues to support shoppers’ health aspirations.

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(L-R) Jaime Alfonso Zobel De Ayala, Jaime Augusto De Ayala, Lizzie Zobel De Ayala, and Mariana Zobel De Ayala
Above (L-R) Jaime Alfonso Zobel De Ayala, Jaime Augusto De Ayala, Lizzie Zobel De Ayala, and Mariana Zobel De Ayala
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Jaime Augusto Zobel De Ayala and Lizzie Zobel De Ayala
Above Jaime Augusto Zobel De Ayala and Lizzie Zobel De Ayala
(L-R) Jaime Alfonso Zobel De Ayala, Jaime Augusto De Ayala, Lizzie Zobel De Ayala, and Mariana Zobel De Ayala
Jaime Augusto Zobel De Ayala and Lizzie Zobel De Ayala

The arrival of the new year 2024 will come with the introduction of new courts in several Ayala Malls locations, including One Ayala, Ayala Malls, Fairview Terraces, Ayala Malls Circuit, Ayala Malls Vermosa and Ayala Malls Manila Bay.

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Ayala Malls encourages the shaping of new communities with the brand-new PickleMall Club. Whether you are a veteran of the sport or a curious amateur, the Club is a platform to come together with other pickleball enthusiasts.

PickleMall goes beyond competition—and beyond the trend. It motivates a spirited lifestyle to stimulate the necessity for health and wellness.

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Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk
Above Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk
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Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk
Above Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk
Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk
Launch event setup of Ayala Malls PickleMall: Pickleball at Ayala Malls at Greenbelt Fashion Walk

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Julianna Cabili
Features Writer, Tatler Philippines
Tatler Asia

About

Julianna has been interested in leading a literary life since she first read Frances Hodgson Burnett's A Little Princess at eight. Before working with Tatler, she was an archive intern at The Center for Fiction in Brooklyn, New York. She is a textbook Pisces who devotes most of her spare time to her crochet projects, watching classic films, and going through her never-ending pile of unread books. She studied creative writing, global literature and art history at Sarah Lawrence College, graduating with a Bachelor of Arts degree in 2022. Toni Morrison, Nora Ephron, Clarice Lispector and Jia Tolentino are among her all-time favourite writers.

Work

Julianna writes about fashion, beauty, sustainability, and the arts. She is always keen on conducting interviews with talented women who are changing the game in their respective fields. 

For event invites and story leads, hit her up at julianna.cabili@tatlerasia.com