Cover Porsche launched its Cayenne Electric range in dynamic fashion at the Singapore Expo
Porsche launched its Cayenne Electric range in dynamic fashion at the Singapore Expo
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Silk dancers, live drummers, and the most powerful production Porsche in action—Tatler was on the ground as the Cayenne's next chapter unfolded at the Singapore Expo
For over 20 years, the Cayenne has pulled off a trick few SUVs manage: convincing Porsche purists that a car built for school runs and road trips could still carry real sports car DNA. This year, that story goes electric, and Singapore was among the first markets in the world to see it happen.
Porsche Singapore didn't do a quiet unveiling. Brendan Mok, head of PR & communications at Porsche Asia Pacific, and Dr Henrik Dreier, director importer Singapore, opened the night by welcoming guests into an arena built for the occasion. Mok put the evening's thesis simply: “the goal was never to build an electric SUV first and a Porsche second—this was engineered to be a great Porsche that happens to be electric”. Dr Dreier followed, calling it a defining moment for the brand.
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Above The brand new Porsche Cayenne Electric range, featuring the Cayenne Electric, Cayenne S Electric and Cayenne Turbo Electric
Above Paul Foster and Ragnar Schulte, CEO of Porsche Asia Pacific
The brand new Porsche Cayenne Electric range, featuring the Cayenne Electric, Cayenne S Electric and Cayenne Turbo Electric
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Then came a bonus reveal: CEO of Porsche Asia Pacific, Ragnar Schulte took the stage to announce that the Porsche Experience Centre Singapore is well on track to open in 2027, complete with a two-kilometre track, 18 curves, and a fleet of 40 cars for test drives at speeds over 200km/h.
Alfred Chua at the Porsche Cayenne Electric launch at the Singapore Expo
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What followed was pure spectacle. Dancers moved in rhythmic formation with live drummers, their choreography timed precisely to a drive-in entrance by the new Cayenne Electric collection—each model gliding into the arena with equal parts dynamism and elegance.
Felicia Ngiam and Shae Calissa Teo at the Porsche Cayenne Electric launch at the Singapore Expo
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Once the show wound down, guests were free to explore. The new Cayenne Electric, Cayenne S Electric and Cayenne Turbo Electric were opened up for closer inspection, before the crowd—more than 700 guests strong, spanning longtime Porsche customers, business partners and specially invited Tatler guests—settled in over a spread of local delights. Flanking the space, a line-up of vintage Cayennes traced the model's evolution across two decades, while a Porsche boutique pop-up kept guests browsing between activities, swiping up everything from fashion accoutrements to collectible merchandise. Outside, the Singapore Expo carpark, too, had turned into an impromptu Porsche car show of its own, with kaleidoscopic rows of privately owned Porsches lining every aisle—a testament to just how many of the brand's lifelong clients and enthusiasts turned up in full support of its electric evolution.
Brendan Mok, head of PR & communications at Porsche Asia Pacific; Paul Foster who hosted the launch; and Dr Henrik Dreier, director importer Singapore at Porsche Asia Pacific
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Amid all the spectacle, the numbers did plenty of talking too. At the top of the new range sits the Cayenne Turbo Electric—officially the most powerful production Porsche ever built, with 1,140HP and 0–100km/h in 2.5 seconds. The Cayenne S Electric (657HP, 3.8 seconds) and entry Cayenne Electric (435HP, 4.8 seconds) round out a range that proves going electric was never going to mean going soft. Charging is just as sharp: 10–80 per cent in under 16 minutes, with up to 600kW of energy recovered on the move, on an 800-volt architecture drawn from Porsche's Formula E programme. For a sportier stance, the Cayenne Coupé Electric trims its drag coefficient to 0.23 for extra range, while inside, the new Porsche Driver Experience debuts the largest Flow Display the brand has ever fitted, backed by a personalisation catalogue running past 110,000 combinations.
It made for a fitting note to end the night on: a Cayenne with more power, more range and more ways to make it your own than ever before, celebrated by the very community that helped write its first twenty years—and is clearly here for the next.
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