Cover A peek into world of luxury car rallying (Photo: Facebook / Gumball 3000)
A peek into world of luxury car rallying (Photo: Facebook / Gumball 3000)
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Celebrating its 25th anniversary, the annual Gumball 3000 Rally saw over 100 supercars driving through Southeast Asia
While we were watching Singapore’s thrilling F1 Grand Prix this past weekend, another exciting car event was also happening—the Gumball 3000 Rally.
For the uninitiated, the annual Gumball 3000 Rally is an annual car rally that takes supercars and entrants on journeys across the globe. Hosting the rally is Gumball 3000, an entertainment group that celebrates automobiles, art, and popular culture. This year, the rally celebrates its 25th anniversary and saw spectacular supercars gracing the roads from Saigon to Singapore.
From the rally’s philanthropic efforts to this year’s 3,000km route, we share all you need to know about this supercar rally.
Read more: Inside the world of maritime luxury at Singapore Yachting Festival 2024
How did the Gumball 3000 Rally begin
The rally began in 1999 when British entrepreneur and founder of Gumball 3000 Maximillion Cooper invited his friends on a driving journey across Europe. Along the way, he also hosted glamorous parties that saw various celebrities in attendance including Kate Moss and Kylie Minogue. The event quickly gained attention and has continued to take supercars and entrants across the globe since.
On top of celebrity attendees, the rally has since attracted collaborations and partnerships with brands such as PlayStation, Nike and Google. Today, the rally has evolved into a week-long affair, featuring live music concerts, action sports, and spectacular car shows.
Gumball 3000 Foundation
In 2013, the entertainment group launched the Gumball 3000 Foundation, a charity that supports youth-based projects in low-income communities. Since its inception, the foundation has raised over £5 million (SGD$8.6 million) and has also invested in various recreational, education, and infrastructure-based projects. Some projects include Football Beyond Borders, Project Wreckless and Laureus Sport for Good.
In case you missed it: Halogen Charity Golf returns on October 30 to raise support for its youth development programmes
2024 Gumball 3000 Rally
Above This year’s rally saw sportscars and entrants crossing Southeast Asian countries (Photo: Facebook / Gumball 3000)
This year’s rally saw sportscars and entrants crossing Southeast Asian countries (Photo: Facebook / Gumball 3000)
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To celebrate its 25th anniversary, this year’s rally saw sportscars and entrants crossing Southeast Asian countries. The rally began on September 15 on Le Loi Boulevard in the heart of Ho Chi Minh City and saw over 100 cars from over 40 countries participating in the event. Drivers navigated north, past Siem Reap, Krabi, and Kuala Lumpur before finishing in Singapore on September 21.
Apart from driving across borders, the rally also welcomed an exciting programme including charity activations, musical performances and the Gumball 3000 Foundation’s annual gala dinner. This year’s rally continues to support various youth programs worldwide, including building a floating sports pitch for the local community in Kampong Klang, Cambodia.
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Amanda Goh was the former senior writer for Tatler Singapore.
