Meet the Hong Kong-based design entrepreneur focusing on natural bedding that champions sustainability and small artisans
Over the last five years, the idea of sleep being “the new luxury” has been documented everywhere from Vogue to The Wall Street Journal, as well as in Tatler. Sleep, in fact, isn't a status symbol but a biological need. However, with increasing stress and anxiety, more and more of us aspire to sleep longer—and better.
Entrepreneur Adah Chan, who founded homeware brand Baea last year, decided to focus on bedding not only because of the growing importance placed on rest but also due to her roots.
Born in Hong Kong to a family that’s worked in the design industry for more than three generations, Chan was exposed to exquisite craftsmanship from a young age. Her grandfather Poon Yan ran a textile manufacturing company, and her mother Christine Chan evolved the family business into retail in 1985 opening the Bed & Bath luxury housewares brand, which has a boutique at Landmark Prince’s Building.
Growing up, Chan always loved visiting factories, calling them “places where the magic happens”. “I’ve always been really fascinated by how things are made. The most interesting aspect for me is how design becomes a product,” she says.
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