The aesthetic of a store is essential in creating an inviting atmosphere. See how these stores intertwine their love for retail with interior design
When entering an establishment, one steps into the unique world of the brand and company. With the rise of a more lifestyle focused approach to marketing, retail shops are no longer just for making a simple purchase; they have evolved to be a much more immersive experience. The thoughtfully crafted interiors are designed to make store-goers feel special, to marry a well-plotted flow throughout the space for ease of browsing with an intimate sense of belonging. A shop's interior is an expression of the brands' core values and hopes to create a genuine connection with its clients, making for a seamless and pleasurable experience that one wishes to return to, over and over again.
Here are 7 retail stores that you would love to linger in long after you have done your shopping:
1. Aesop - Greenbelt 5
Clean and chic— a constant theme in the interiors of Aesop stores and their branch in Greenbelt 5 is no exception. It is a place wherein both timelessness and relevance are both embodied. The concept of the store focuses on minimalism, highlighting the purity of their products. Aesop's wall fixtures speak volumes in a muted way through their seamless integrated design. The brand makes their products the focal point of the interior and the way they organise each shelf in a repeated monotonous pattern of their iconic logo and typeface, with monochromatic hues, brings a palpable sense of calm and wellbeing. A lesson to learn from Aesop's store is that “a little goes a long way”, and they have proven it time and time again.
