Tom Cruise talks on a phone in a scene from the film Jerry Maguire (1996) (Photo: TriStar/Getty Images)
Cover Actor Tom Cruise plays Jerry Maguire, a sports agent in the 1996 movie of the same name (Photo: Getty Images)

Forget tech moguls like Mark Zuckerberg and Jeff Bezos, let the wisdom of fictional movie characters Jerry Maguire and Charles Foster Kane inspire your startup journey

Cinema maintains a fascination with tales of entrepreneurship, where people strive to achieve success through their sheer enterprise and grit. Interest in these stories is now so great that we have witnessed a recent rising trend in the creation of “corporate biopics”, dramatised retellings of real-life businesses.

Arguably kickstarted by The Social Network in 2010, we’ve since seen many entries in the cinematic subgenre, including The Wolf of Wall Street, Joy, Steve Jobs, The Founder, Blackberry, Tetris, Air, ​​and more recently The Beanie Bubble in 2023, just to name a few. While there is enjoyable intrigue to be found in these “based on a true story” origin tales, they are often dramatised and may contain inaccuracies of the actual events. 

In contrast, there is a simpler joy in completely fictional stories about launching businesses, where we don’t have veracity to contend with but where lessons are still on hand for any budding business type. So let’s forget reality for a moment, here are five completely fictional movies about launching a business and what you can take away from them. Movie spoilers below. 

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Bill Murray, Harold Ramis and Dan Aykroyd disrupt some ghosts in Ghostbusters (1984) (Photo: Sony Pictures Home Entertainment)
Above Bill Murray, Harold Ramis and Dan Aykroyd disrupt some ghosts in the 1984 movie ‘Ghostbusters’ (Photo: Sony Pictures Home Entertainment)

Ghostbusters

While the surface premise of starting a ghost-hunting business may not appeal to some, the 1984 movie Ghostbusters is a masterful love letter to the startup founding experience. The business’s three co-founders have spent years as academics in the public sector building up specialist subject knowledge and identified a niche problem in the private sector for which they are qualified to provide a solution. Each of the three founding Ghostbusters fills a clear role as the client manager, market expert and R&D specialist. They secure initial funding for their venture via the bank, obtain a suitable workspace and produce advertising content and memorable branding.

Above How the Ghostbusters started

The film then shows how these early start-up days are fiscally tenuous but that by successfully completing high-profile projects, positive media coverage can be gained and awareness spread. More staff are hired to deal with the greater workload and the climax even shows how clear communication with government regulatory bodies is essential. Somehow a film that ends with a giant monster marshmallow man is a roaring endorsement of the start-up spirit.

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Tom Cruise at his most professional in Jerry Maguire (1996) (Photo: TriStar)
Above Entrepreneurs can learn from Tom Cruise’s character Jerry Maguire about the benefits of having a strong code of ethics and high standards for honest client service (Photo: TriStar)

Jerry Maguire

Sometimes a new business isn’t based on providing a new service but revolutionising an existing sector with a fresh methodology. In the 1996 film Jerry Maguire, the eponymous character played by Tom Cruise works at a large and profitable sports talent agency but finds the company approach to be cold and revenue-focused.

Maguire feverishly writes a mission statement extolling the virtues of closer, more honest relationships with a smaller pool of clients. Baulking at this, Maguire’s employers fire him, leading him to start his own boutique-style agency beginning with just one client.

Above The iconic “Show me the money!” scene in Jerry Maguire

While the film is largely remembered for Cruise’s iconic yelling of “Show me the money!” and its tearful “You had me at hello” romantic conclusion, the film’s core ethos is about how having a code of ethics and high standards for honest client service will pay out.

At the end of the film, Maguire has not only forged a close relationship with his star athlete but his brutal honesty as to his client’s behaviour has improved their performance. We are left being shown other athletes being tempted away from the large agencies and signing up with Maguire.

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Christina Scherer, Robert De Niro and Anne Hathaway bringing the feels in The Intern (2015) (Photo: Warner Bros)
Above Christina Scherer, Robert De Niro and Anne Hathaway star in the 2015 comedy drama ‘The Intern’ (Photo: Warner Bros)

The Intern

The Intern is the 2015 film centred on an elderly retired Robert De Niro rejoining the workforce as an intern with an e-commerce fashion retail start-up run by Anne Hathaway. In line with its tagline ‘Experience never gets old’, De Niro’s character imparts his aged wisdom, and the message of learning from your elders is laid on.

Above A scene between Robert De Niro and Anne Hathaway in the movie ‘The Intern’

While that could be deemed the main thematic focus, there are other issues about startup life brought into focus. Through Hathaway’s overworked and micromanaging-prone boss, The Intern questions how start-ups can take a strain on personal relationships and specifically the pressures imposed on women to balance family and success.

It also makes clear the importance of work-life balance and the need for rest and relaxation. But its most interesting questions are about founderitis and the difficulty some founders have with delegating duties and responsibilities to others as their company grows.

De Niro may not have bagged the Critics Choice Award for the movie, but it’s worth a watch for these start-up musings. There’s one sequence in particular involving emails that would make your HR rep scream in horror.

Read more: Founderitis: The syndrome that can kill a startup

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Jon Leguizamo, Emjay Anthony and Jon Favreau in Chef (2014) (Photo: Open Road Films)
Above Jon Leguizamo, Emjay Anthony and Jon Favreau in the 2014 film ‘Chef’ (Photo: Open Road Films)

Chef

Sometimes the motivation to embrace startup life can stem from the desire to have creative freedom. The 2014 film Chef—an unashamedly meta picture—was based on Jon Favreau’s wishes to take a break from his big studio pictures at Marvel and go back to his indie roots.

The storyline follows Favreau as Chef Carl Casper who has grown bored cooking the same standards ad infinitum and wants to try out new recipes. Leaving his job after an outburst at the restaurant, Favreau’s character begins a food truck business, taking a cross-country road trip where he can try out new recipes.

Above Jon Favreau’s character in the movie ‘Chef’ navigates bad press for unseemly behaviour (Photo: Open Road Films)

It’s an extremely simple allegory but effective; creativity is nourishing and momentum feels good. If you have a talent and want to be challenged, it might be worth taking a leap to make that happen rather than stagnate in place. At the end of the film, Favreau has his own restaurant, he’s established again but it’s on his own terms. Being your own boss is one of the great benefits and aspirations for any entrepreneur.

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Orson Welles playing Charles Foster Kane at the top of his game in Citizen Kane (1941) (Photo: Warner Bros)
Above Orson Welles played Charles Foster Kane in ‘Citizen Kane’, a movie released in 1941 (Photo: Warner Bros)

Citizen Kane

The greatest movie of all time, according to many film historians, happens to be about starting a successful business. The 1941 film Citizen Kane is a cheeky inclusion for the fictional entrepreneurial list, as its Charles Foster Kane protagonist was loosely based on several industry titans including real-life media mogul William Randolph Hearst. But Kane, played by the film’s iconic director Orson Welles, is extremely distinct from his inspirations.

Above The movie plot revolves around the rise and fall of wealthy newspaper magnate and media tycoon Charles Foster Kane

The key lesson one can take from Citizen Kane is to be wary of unchecked ego and ambition. Kane starts his empire with an assortment of close friends by his side and a collection of ideals so fervent that he writes them into a declaration of principles for his newspaper publication. But after years of betraying his values to serve his ego, Kane is left alone, his newspaper sold and his declaration in literal tatters. His entire perceived worth as a businessman and a public figure is nil.

For entrepreneurs specifically, Citizen Kane shows how trust is difficult to retain once lost and that a brand which strays from its core values will drastically lose its value to consumers and partners alike.

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