Bryan Johnson is on a journey to challenge the concept of death and explore the possibilities of extending lifespan through Blueprint as seen in the Netflix documentary “Don’t Die: The Man Who Wants to Live Forever”
Imagine living forever, defying the laws of nature, reversing the effects of ageing and unlocking new levels of creativity and intelligence. “Are we the first generation that won’t die?” asks Bryan Johnson. It might sound like science fiction, but for Johnson, it’s not a fantasy—it’s his mission.
Johnson is a millionaire entrepreneur who made his fortune by creating Braintree, a payment platform that powers online transactions for companies like Uber, Airbnb and Dropbox. Braintree acquired Venmo in 2012 and the combined entity was subsequently sold to PayPal for US$800 million in 2013.
But Johnson is not interested in spending money on fancy cars, exotic vacations, or lavish parties. He has a different kind of passion: biohacking.
Read more: Bryan Johnson, the tech billionaire biohacking his body and mind in pursuit of immortality
Above Speaking virtually at the Tatler Gen.T Summit 2023, Bryan Johnson shared about his personal project, Blueprint, which he describes as an “algorithm” for preserving and improving his body and mind (Video: Tatler Gen.T)
Biohacking is the practice of using science and technology to modify or improve one’s biology. Johnson is one of the most prominent and ambitious biohackers in the world. He has invested millions of dollars and hired a team of 30 experts to help him achieve his ultimate goal: to extend his lifespan and enhance his cognitive abilities.
Released January 2025, the 89-minute Netflix documentary Don’t Die: The Man Who Wants to Live Forever takes viewers through Johnson’s daily regimen, including his strict vegan limited-calorie diet, a multitude of vitamins, workouts, advanced therapies and the tracking of over 1,500 health metrics. Johnson calls his pursuit “Blueprint,” a publicly available protocol covering all aspects of health—diet, exercise, sleep, supplements and beyond. Grounded in cutting-edge scientific research, his regimen is regularly updated on his website to reflect the latest advancements.
“I have spent millions of dollars and the majority of the money has gone to my team of 30 professionals doing extensive research on everything that’s ever been published on health and lifespan,” explained Johnson, who spoke virtually at the Tatler Gen.T Summit 2023.
On the path to immortality
Johnson believes the future holds incredible potential for humanity with advancements in technology and science, but the only significant obstacle in the path of realising this potential is death.
His philosophy is to challenge the assumption of death as an inevitability and instead focus on extending human life as much as possible. He argues that this change in perspective can revolutionise how we approach various aspects of life and society.
He emphasises the importance of data-driven health choices and maintaining a disciplined approach to diet and exercise as a means to improve health and potentially slow down the ageing process.
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Oliver Zolman, a medical doctor trained in regenerative medicine and a self-professed “professional evidence-based rejuvenation coach and clinician trainer”, is prominently featured in the documentary. Johnson follows Zolman’s structured three-level protocol aimed at optimising health and slowing the ageing process. Level one includes lifestyle modifications and level two involves implementing medical treatments and technologies that address ageing-related issues, including supplements, hormone therapies and other modalities. Level three, the most invasive and advanced level Johnson is on, focuses on experimental procedures intended to rejuvenate organs and potentially reverse ageing processes.
Through this framework, Johnson says he has managed to slow down ageing by 31 years.
Sticking to such a strict routine, one wonders if Johnson is happy going about life in this manner. To this, Johnson responds that he has never been happier, stressing that his pursuit of immortality is not out of fear of death but rather an excitement for life. For him, a commitment to self-improvement can lead to success and happiness without succumbing to the pressures of unhealthy work habits or lifestyles.
Read more: Ask the expert: How to deal with employee burnout and toxic colleagues, according to a psychiatrist
Above Watch Bryan Johnson’s full session at the Tatler Gen.T Summit 2023 (Videography: C9 Media)
Several experts have sounded out against Johnson’s anti-ageing endeavours, questioning the efficacy and scientific grounding of his methods, on top of the fact that his sample size is limited to one.
Johnson has also launched a line of Blueprint products aimed at supporting anti-ageing and health optimisation for sale. Among these is his premium extra virgin olive oil (EVOO)—labelled as Snake Oil—priced at US$54 per bottle. However, the olive oil has sparked controversy among experts and consumers. Some olive oil producers have criticised Johnson’s approach, arguing that while polyphenol levels are important, they are not the sole indicator of quality.
Additionally, experts have pointed out that Johnson’s EVOO does not significantly differ from other high-quality olive oils available at lower prices.
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Above A summary of Bryan Johnson’s talk during the Tatler Gen.T Summit (Infographics: Thoth)
Tips to slow down ageing
Johnson offered advice to entrepreneurs on prioritising self-care to better support their teams and maximise their impact. “As an entrepreneur, you have a lot of responsibility. You make decisions that impact many people and you want to do your best for them and yourself. But you can still achieve great things while taking care of yourself.”
Sleep is crucial
First, prioritise your sleep. “Getting enough sleep every night is essential for your mental and physical health. It helps you think clearly, perform better and feel happier,” he said. That includes not compromising on the quality or quantity of your sleep for anything because it isn’t worth it. Johnson adheres to a strict sleep schedule and tracks his sleep quality using wearables.
“Going to bed at 8.30 pm every night and sleeping soundly has transformed my life. I feel happier, more balanced and better able to develop ideas.”
Read more: Pico Iyer on the importance of taking a step back and where his new ideas come from
As an entrepreneur, you make decisions that impact many people and you want to do your best for them and yourself. But you can still achieve great things while taking care of yourself
Eliminate bad habits
Second, eliminate bad habits. “Identify the behaviours that are harming you or holding you back. Whether it’s overeating, smoking, drinking, or any other addiction, face it and change it. These habits are not only bad for your health but also your confidence and motivation,” he said. “We have lost touch with basic self-care. We can’t see straight. We are in a fight for our lives... with ourselves.”
During the Summit, he ends with a quote from French writer, poet and aviator Antoine de Saint-Exupery: “If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”
Johnson believes the most important thing is to have a clear and compelling vision of where we want to go. When the team shares a common goal that is bigger than themselves, they will naturally work together to achieve it. “We all want to be part of something that matters, lasts and inspires. We all want to earn the respect of our peers. We are not so different after all. So, let’s make our algorithm align with that,” he said.
Read more articles from the Tatler Gen.T Summit here.
The Tatler Gen.T Summit is sponsored by Standard Chartered Private Bank, Mercedes-Benz Hong Kong and MTR Lab, organised in partnership with M+, Regent, Black Sheep and Cathay Pacific and supported by Brand Hong Kong, Hong Kong Tourism Board and InvestHK.
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