Who is Bakebe's intended audience?
 
SC: We encourage bakers with no experience to try their hand. The whole experience is not just about learning but bonding too; you can also share the dessert with another person or bake as a family.
 
CY: We also cater to private events, such as bridal showers and corporate team building sessions. During such events, we will close off the VIP section.

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What inspired you to bring this concept from Hong Kong to Malaysia?
 
SC: We actually went all the way to Hong Kong to experience Bakebe and wanted to bring it back as we felt it really suits everyone. Many families may not have a proper kitchen, and buying equipment is expensive. We not only provide all this, but also clean up afterwards, allowing customers to have all the fun.
 
CY: I’m a dessert lover and I really cherish baking with my children. We have so much flexibility in our studio and I feel this concept is what many people want.

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What are your roles at Bakebe? 
 
SC: Yujia’s specialities include managing Bakebe's Instagram account and making our customers feel comfortable. I handle enquiries, events and customer service.

Tell us more about your recipes at Bakebe.
 
CY: There are a few hundred recipes at Bakebe Hong Kong, the main franchise. In Malaysia, there are now 30 recipes on our menu, which will grow over time.
 
SC: During the recent mooncake festival, we launched a mooncake recipe which many customers chose. We will come up with new recipes depending on the seasons, so stay tuned.
 
CY: If customers have allergies or dietary restrictions, we can advise them on which recipes to pick or prepare ingredient replacements. All our ingredients are pork- and alcohol-free.

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What are some benefits to visiting Bakebe instead of the usual cooking studio or baking at home?
 
SC: Nowadays, everyone is so used to using their phones. Using an app to guide bakers, we can make learning how to bake so much more effective while catering to all skill levels.
 
CY: If you were to bake at home following a recipe video on YouTube, there would be no one to assist you if you have difficulties, whereas our baking assistants are able to provide support when needed.
 
SC: As a studio, we also offer flexibility. There are no fixed timings or fixed recipes for each session; customers are able to choose the timing and recipe that suits them, and we will able to slot them in as long as we have spaces available.