The lists will be updated every Tuesday and be based on hours viewed from Monday to Sunday the previous week
If you perpetually struggle with what to watch next on Netflix, the streaming platform has come up with a solution for you. Introducing Top10.Netflix.com, a website that will update every Tuesday and tell you which movies and shows are the most highly watched globally as well as in individual countries.
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The list will name the top shows and movies based on hours viewed from Monday to Sunday the previous week for both original and licensed titles.
The lists will be broken down into global Top 10 lists for Films (English), TV (English), Films (non-English) and TV (non-English), as well as rankings for over 90 countries, including Singapore.
“Figuring out how best to measure success in streaming is hard, and there’s no one perfect metric. Traditional measures like box office or share of audience (which was designed to help advertisers understand success on linear TV) aren’t relevant to most streamers, including Netflix,” shared Pablo Perez De Rosso, Netflix’s vice president of content strategy, planning and analysis in a blog post on Netflix's site.
“Having looked at the different options, we believe engagement, as measured by hours viewed, is a strong indicator of a title’s popularity, as well as overall member satisfaction, which is important for retention in subscription services. In addition, hours viewed mirrors the way third parties measure popularity, encompasses rewatch (a strong sign of member joy) and can be consistently measured across different companies,” he continued
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This comes as Netflix attempts to be more transparent about its viewership data which it is notoriously known for being rather private about.
The new website comes alongside the streaming service’s daily country Top 10 rows which were introduced on Netflix last year.
Netflix added that they have also engaged an independent accounting firm to review their new metrics. A report will be published in 2022.
“We recognise, however, that hours viewed does favour longer series and films. Because it’s hard to capture the nuances of different types of entertainment with one metric, we will also occasionally publish speciality lists—for example, top documentary features or reality shows, which our members love but may appear less prominently in these lists,” Rosso said.
“Some people will ask why we don’t also report the number of members that finish a show or film. We believe that whether you miss the end of one episode in a 10-hour series (a crying baby or Netflix and chill), or you don’t wait for the easter egg in the credits sequence, or you rewatch one scene multiple times rather than the whole film, all that viewing should be reflected in the popularity of the title,” he shared.
If you are interested in what shows and movies are topping Netflix’s charts globally this week, check out Netflix’s statistics below.
