As guests enjoyed the carefully curated meal at the comfort of their homes, Stephanie Zubiri who moderated the event talked more about the brand's origins, from Filippo Della Valle's founding of the company in the 1900s up to how Hogan brand became an international sensation in the '80s. Guests have also seen the latest ad campaign of Hogan for Asia with international celebrity Wu Lei as its brand ambassador.

Hogan represents a more informal, functional yet elegant lifestyle. It raises casualness to a new, chic level. This Italian luxury footwear brand embodies the interests and attitudes of contemporary culture. Hogan launched casual luxury sneakers in 1986, being the first brand to have luxury sneakers. It is bold, curious and playful. Perfect for today’s way of life. 

During the event, the guests had a look of Hogan's Autumn/Winter 2020 Collection, which includes modern urban silhouettes in shades of  black, dark indigo and hues of green and white are mixed within a range of crafty sneakers, city boots and loafers that echo architectural figures.

As Hogan's journey is rich in heritage, each guest spoke about what makes their particular life journey so meaningful. The spontaneity and openness was very touching in how personal and deep the shared moments were. It was the perfect mix of people and the relaxed vibe that made the whole evening such an inspired learning look at life. Truly a voyage into what matters today.

Zubiri capped off the evening with a toast to the latest addition to SSI brands and reminded guests to visit its store in Rustan's Makati and Shangri-La Plaza.