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TATLER FOCUS Fancy having tea brewed by the head honchos of TWG Tea? Join us as we enjoy an intimate session with Taha Bouqdib And Maranda Barnes as they share insights of the business and reveal the secrets to success
“We are not just a tea store, we offer a lifestyle experience and we express that through colours and images. I always tell the staff not to sell a product but to share the history and knowledge of tea with customers. Once they have that knowledge, the customers will come back,” says Taha Bouqdib, president, CEO and co-founder of TWG Tea. Such is the unconventional mindset of Taha, together with co-founder and life partner Maranda Barnes, that has propelled the brand to top-of-mind awareness among consumers.
We sit down with the dynamic duo and chat with them over tea—brewed by them, no less—as they share their thoughts and opinions about the business and its challenges as well as tea recommendations.
Watch the video below to find out more...
As the branded content director of Tatler Asia (Singapore), Terence is always cracking his brains for creative ideas for different campaigns and projects. Thankfully, he enjoys all sorts of content and derives pleasure consuming them, whether it's a serious analysis of modern business trends or a silly Internet meme. Also as a watch and jewellery enthusiast, the two crafts never fail to intrigue him as the craftsmen continue to breathe new life into age-old savoir faire. Outside of work, he is a sports die-hard and hopes to achieve an athletic-looking body real soon.
